---
schema_version: "1"
id: a28172320dacee980d64b82adc833f6ff4d8024b8706615007b21649df2005b6
title: Facebook Page Insights API Connector in Marketing Cloud Intelligence Data Pipelines
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mcidp_data_streams_api_connect_fbpage.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_streams_api_connect_fbpage.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 8de1aede0fb6e85e1b8522f65963151d45a157099467754dc3f95d64dd8a58cc
description: Use Facebook Page Insights to track user interaction on your Facebook Fan Page. Facebook Insights is seen by all the Admins of your page to help you track the number of active users so you can better understand your page performance. Facebook Page Insights is an organic social channel connector, the data stream type is social objects, and the data lagging is three days.
products:
  - Marketing
  - Marketing Cloud Intelligence
release: "264"
---
# Facebook Page Insights API Connector in Marketing Cloud Intelligence Data Pipelines

Use Facebook Page Insights to track user interaction on your Facebook Fan Page. Facebook Insights is seen by all the Admins of your page to help you track the number of active users so you can better understand your page performance. Facebook Page Insights is an organic social channel connector, the data stream type is social objects, and the data lagging is three days.

**Additional Information for the Facebook Page Insights Connector**:

- Retrieving many pages results in a large amount of data, and can cause a timeout. If a timeout occurs, reduce the number of pages per data stream.
- Facebook Page Insight's has limitations, and you could see discrepancies in your data. For more information on the limitations See the [Facebook Developer Insights page](https://developers.facebook.com/docs/graph-api/reference/v6.0/insights).
- Facebook tends to change the lagging days. If you notice missing metrics, we recommend waiting a few days.
- Discrepancies could occur in the "Fans(Lifetime)" Measurement when the Data Stream is set to retrieve location breakdown. The discrepancies occur when a fan was attributed to a country, and is now attributed to a different country.
- If you can’t see all of the pages you manage, complete these steps in your Facebook user Settings:
    - Select **Business Integrations**.
    - Next, under **Active Business Integrations**, select **Datorama Landing Zone**.
    - Under **Show a list of the Pages you manage**, select all the pages you want to appear.
    - Save your selections.

- **[Create a Facebook Page Insights Data Stream in Marketing Cloud Intelligence Data Pipelines](https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_streams_api_connect_fbpage_create.htm&release=264.0.0&type=5)**  
    To track and view Facebook Page insights, create a Facebook Page Insights data stream.