---
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id: 2598bac5b1c7619f3e9d2374b9bfb4e078ab42d3e96fa0be44602f2d35b75b62
title: MDP Amazon Seller Central API Connector
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mcidp_data_streams_api_connect_amznseller.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_streams_api_connect_amznseller.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 6db58655cb5242b7db9d98fa723c4e492bfe89121d14d5a8def9dd600f51fe3d
description: Amazon Seller Central is a web interface used by brands and merchants to market and sell their products directly to Amazon customers.
products:
  - Marketing
  - Marketing Cloud Intelligence
release: "264"
---
# MDP Amazon Seller Central API Connector

Amazon Seller Central is a web interface used by brands and merchants to market and sell their products directly to Amazon customers.

With the Amazon Seller Central API connector, you connect your advertising and ecommerce data to bring in sales data, such as inventory, pricing, orders, and performance analysis. This connector provides both order and item-level data using the SKU of the products. The data stream type is ecommerce, and data lagging is 1 day.

More details about the Amazon Seller Central API connector

- The Amazon Seller Central API connector brings in the ASIN product number as shown in Amazon Seller Central and maps it as ‘Product Key’ automatically.
- You can connect more than one marketplace to the connector, however you must create a separate data stream per each marketplace.
- Amazon sometimes requires your approval to share data with Marketing Cloud Intelligence Data Pipelines.

- **[MDP Create an Amazon Seller Central Data Stream](https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_streams_api_connect_amznseller_create.htm&release=264.0.0&type=5)**  
    Connect your advertising and ecommerce data to bring in sales data.