---
schema_version: "1"
id: 99224a1f7217ca9e15250b2c4de05058d0b651858a69958bcf99f6d1d0329e93
title: MDP Creating Data Streams with API Connectors
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mcidp_data_streams_api.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_streams_api.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 0f849058c0558b71edd5bfd79f2f630c5a14cded120ac4d98d9b414c278a28d4
description: API connectors enable you to easily connect data sources such as Google Ads or Facebook to Marketing Cloud Intelligence Data Pipelines. When you connect an API connector, an API data stream is created that automatically maps the data fields the vendor provides to the MDP data model, allowing you to access your information.
products:
  - Marketing
  - Marketing Cloud Intelligence
release: "264"
---
# MDP Creating Data Streams with API Connectors

API connectors enable you to easily connect data sources such as Google Ads or Facebook to Marketing Cloud Intelligence Data Pipelines. When you connect an API connector, an API data stream is created that automatically maps the data fields the vendor provides to the MDP data model, allowing you to access your information.

MDP offers various API connectors. Connecting API connectors to the platform is a dynamic process that changes according to the API connector you use. As a result, not all fields are available for each connector.

- **[MDP Create a Data Stream with an API Connector](https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_streams_api_create.htm&release=264.0.0&type=5)**  
    Use an API connector to create an API data stream. You can choose from one of thousands of API connectors, or you can go to the Marketplace and install connectors.
- **[MDP Update Data in API Data Streams](https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_streams_api_update.htm&release=264.0.0&type=5)**  
    You have two options to update the data in an API data stream after it’s been created: Re-process and Re-run.
- **[Data Source Authentication in MDP](https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_source_auth.htm&release=264.0.0&type=5)**  
    Marketing Cloud Intelligence Data Pipelines Data Source Authentication connects you to various API connectors securely and easily.
- **[MDP Troubleshoot API Data Streams](https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_streams_api_trouble.htm&release=264.0.0&type=5)**  
    Errors can occur that prevent API data streams from being created or processed. For example, it’s possible you used invalid credentials and processing failed. You can view errors using the Log button. The log contains important technical information and can help you diagnose issues.
- **[MDP Use API Connectors to Connect Your Data](https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_streams_api_connect.htm&release=264.0.0&type=5)**  
    Marketing Cloud Intelligence Data Pipelines offers thousands of API connectors that you can use to connect to MDP. The API connectors vary from marketing vendors to technical vendors. You can also download additional connectors via the Marketplace.
- **[Technical Vendors in Intelligence Data Pipelines](https://help.salesforce.com/s/articleView?id=mktg.mcidp_data_streams_api_connect_more.htm&release=264.0.0&type=5)**  
    Marketing Cloud Intelligence Data Pipelines supports these technical vendors: