---
schema_version: "1"
id: 219ef22987794ea3c818940f32bd7a86b60515b81de03ce812a7e4bcab48387a
title: Configure Anonymous Data Export to Data 360
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_pers_salesforce_cdp_anonymous_data_export.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_pers_salesforce_cdp_anonymous_data_export.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: f5b15bec7ceb62a7b593f248f14a6ff05fd8104af396afd979f1e90f48408724
description: By default, Marketing Cloud Personalization sends only named users and events to Data 360. You can configure Personalization to send anonymous user and event data as well.
products:
  - Marketing
  - Salesforce Personalization
release: "264"
---
# Configure Anonymous Data Export to Data 360

By default, Marketing Cloud Personalization sends only named users and events to Data 360. You can configure Personalization to send anonymous user and event data as well.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small permission">
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            <th scope="colgroup" class="slds-cell-wrap" colspan="2" style="text-align:center;vertical-align:top;" id="d32162e43">Permissions Needed</th>
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            <td data-label="Permissions Needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d32162e43 ">To configure anonymous data export:</td>

            <td class="slds-cell-wrap" style="vertical-align:top;" headers="d32162e43 ">A role with Administrator permissions</td>

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1. Before you can share anonymous users with Data 360, you must set up the Marketing Cloud Personalization Connector. For more information, see [Set Up a Connection to Marketing Cloud Personalization](https://help.salesforce.com/s/articleView?id=data.c360_a_set_up_interaction_studio_connector.htm&language=en_US) and [Marketing Cloud Personalization Connector](https://help.salesforce.com/s/articleView?id=data.c360_a_interaction_studio_connector.htm&language=en_US) in Data 360 Help.
2. Log in to Personalization as an administrator.
3. From the bottom section of the main navigation, select **Settings > General Setup**.
4. Click **Advanced Options**.
5. Scroll down and select **Sync Anonymous Users to Salesforce CDP**.
6. Click **Save**.
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_personalization-264-0-0-production-enus/16bf1f60-f44c-4260-a56e-f052cfe515a3/images/icon_note.png)
    
    Note In Data 360, you must configure party identification for anonymous events to merge to a known profile.