---
schema_version: "1"
id: 66ea51474dd231f4b7e19b5f2aeda4e4de1394faba00d541bbcaf5dabe842c8a
title: Create a Goal
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_pers_goal_create.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_pers_goal_create.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 63383864a59993fec062e0da7b60f74a731f7f996cec89ba6119194ce24cdf4d
description: Global goals are the primary actions that you want visitors or users to complete on your website, SaaS app, or mobile app. Because global goals are created from segments, you must first create a segment defined with the criteria that you want to use for the global goal. Any global goal can also be used as a filter.
products:
  - Marketing
  - Salesforce Personalization
release: "264"
---
# Create a Goal

Global goals are the primary actions that you want visitors or users to complete on your website, SaaS app, or mobile app. Because global goals are created from segments, you must first create a segment defined with the criteria that you want to use for the global goal. Any global goal can also be used as a filter.

### Required Editions

Before creating a goal, make sure to create the user segment that you want to use for the goal.

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            <td data-label="Permissions Needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d56771e41 ">To create Goals:</td>

            <td class="slds-cell-wrap" style="vertical-align:top;" headers="d56771e41 ">Configure Dataset</td>

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1. From the main navigation, select **Settings** | **Filters and Goals**.
2. Select the entry field under **Goals**.
    1. You see a list of segments organized by segment folder.
    2. You can type a partial name or scroll through the list.
3. Select the segment that you want to add as a goal.
4. Save your work.