---
schema_version: "1"
id: 845574eab4964722a0c6a9a447c2a111fa02de3f1b276facfae79a163eda7ba0
title: Campaign Statistics Activity Timeline
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_pers_campaign_statistics_activity_timeline.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_pers_campaign_statistics_activity_timeline.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 96eafcd3265045d4e26dca6042e30bc60a1e4231411f94af09ae14fa3adc13f3
description: Use the activity timeline to view campaign changes, states, and statistics.
products:
  - Marketing
  - Salesforce Personalization
release: "264"
---
# Campaign Statistics Activity Timeline

Use the activity timeline to view campaign changes, states, and statistics.

![Campaign Statistics Activity Timeline](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_personalization-264-0-0-production-enus/16bf1f60-f44c-4260-a56e-f052cfe515a3/mc_personalization/images/mc_pers_campaign_statistics_activity_timeline.png)

When viewing the activity timeline, keep the following in mind:

- A pin icon indicates campaign changes. One pin indicates one campaign change. Multiple pins indicate multiple campaign changes.
- The colored bar above the graph indicates the campaign state. Green is the time the campaign is published. Gray indicates the campaign is disabled.
- The white background color on the graph indicates the section of total recorded campaign impressions. The blue background indicates the range selected for reports calculation.

#### See Also

- [Filters and Global Goals](https://help.salesforce.com/s/articleView?id=mktg.mc_pers_filter_and_goal.htm&release=264.0.0&type=5 "Establishing filters and global goals to better monitor the results of specific campaigns and gauge the impact of campaigns against overall business goals.")
- [Campaign Statistics Filters](https://help.salesforce.com/s/articleView?id=mktg.mc_pers_campaign_statistics_filters.htm&release=264.0.0&type=5 "Use campaign statistics filters to focus on how various subgroups behave in a campaign. You can view statistics based on selected results filters, tailor statistics output to account for outliers, view statistics by attribution and activity, or compare baselines.")