---
schema_version: "1"
id: 0a01d4f42cb0d1ede9de68603a3031001a5bb758d096a4aa0ad1abf4b46b9735
title: Create Einstein Email Recommendations
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_pb_create_einstein_email_recommendation.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_pb_create_einstein_email_recommendation.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 0a44c9977638795347556ae9f99bdff4ddfbb8a3c909d64eb250a7a41073079d
description: To create Einstein Email Recommendations, set up the customer profile privacy. Then the system generates generic recommendations from the scenarios you configured.
products:
  - Marketing
  - Marketing Cloud Intelligence
release: "264"
---
# Create Einstein Email Recommendations

To create Einstein Email Recommendations, set up the customer profile privacy. Then the system generates generic recommendations from the scenarios you configured.

Set the customer profile to one of these options.

- Do Not Track
- Do Not Profile
- Do Not Process

For example, if you configure View as the top scenario, a visitor who views a product detail page sees recommendations for products that other customers also viewed.

1. **[Create Einstein Email Recommendations Content](https://help.salesforce.com/s/articleView?id=mktg.mc_pb_create_einstein_email_recommendations_content.htm&release=264.0.0&type=5)**  
    Determine what content to include in the recommendation.
2. **[Create Einstein Email Recommendations Logic](https://help.salesforce.com/s/articleView?id=mktg.mc_pb_create_einstein_email_recommendations_logic.htm&release=264.0.0&type=5)**  
    Use Einstein Email Recommendations to create custom recommendations logic or choose from the list.
3. **[Configure the Einstein Email Recommendations Layout](https://help.salesforce.com/s/articleView?id=mktg.mc_pb_configure_einstein_email_recommendations_layout.htm&release=264.0.0&type=5)**  
    Determine the layout for how recommendations appear.
4. **[Configure an Einstein Email Recommendations Scenario](https://help.salesforce.com/s/articleView?id=mktg.mc_pb_configure_einstein_email_recommendation_scenario.htm&release=264.0.0&type=5)**  
    Choose the recommendation scenarios to use in Einstein Email Recommendations.
5. **[Insert Einstein Email Recommendations Code](https://help.salesforce.com/s/articleView?id=mktg.mc_pb_insert_einstein_email_recommendations.htm&release=264.0.0&type=5)**  
    Copy and insert the Einstein Email Recommendations code into your email.