---
schema_version: "1"
id: d6171b155bec1ebc4ddeb7ba2b1eb658be9d186152110ad7ad91ce529a02e786
title: Content Attributes
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_pb_content_attributes.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_pb_content_attributes.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: d85f2725c91e8d40ada89e804d78985f42eca53c7bddeb841252a6a5821dd91e
description: Learn how Einstein Recommendations stores information in the content attributes data extension.
products:
  - Marketing
  - Marketing Cloud Intelligence
release: "264"
---
# Content Attributes

Learn how Einstein Recommendations stores information in the content attributes data extension.

 
| Field Attribute | Definition |
| --- | --- |
| content\_id | Required: Assigned ID for a content item |
| updated\_at | Required: Exact date and time a piece of content was last updated |
| attribname | Optional: Category, type, genre, and so on, for a piece of content |
| attribvalue | Optional: Unique instance of the attribute type that is associated with the content |

![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_data_management_and_analytics-264-0-0-production-enus/7988f60d-cd94-4b42-8836-dc11773564b5/images/icon_note.png)

Note Field attributes in this data extension vary according to your catalog’s specific requirements.