---
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title: Configure Einstein Scoring Splits
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version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_jb_einstein_splits.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_jb_einstein_splits.htm&release=264.0.0&type=5
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content_type: documentation
content_hash: 42b3bd7867731a1821f9ee2e6c6ca06cf481a881c96ada57b8482920c4936b7f
description: Use the Einstein Scoring Split activity in Journey Builder to segment customers into logical split paths according to prebuilt Einstein personas. Each persona is built on engagement score segments.
products:
  - Marketing
  - Marketing Cloud Engagement
release: "264"
---
# Configure Einstein Scoring Splits

Use the Einstein Scoring Split activity in Journey Builder to segment customers into logical split paths according to prebuilt Einstein personas. Each persona is built on engagement score segments.

Journey Builder adds a remainder path for contacts that don’t belong in the split paths you add.

1. Drag the Scoring Split activity onto the canvas.
2. Click the activity.
3. Select a channel according to the type of message activity that you plan to use.
4. Select a split option and click **Next**.
5. Click **Add Path** for each segment you want to include as a path in the journey. To remove a path that you added, click **Delete**.

After you turn on these features, they’re immediately available.