---
schema_version: "1"
id: 884b52cd1a33259445defe2b9e68b3b958e389b1a59507770fb1f97cb8add838
title: Configure Events for Business Accounts
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_jb_configure_events_for_business_accounts.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_jb_configure_events_for_business_accounts.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 14acd05f2e18efdc53581186ff7eae9813a158bc0f742bb82adce74217ea5bd8
description: Follow these steps in Journey Builder to configure the event to fire when an object associated with a business account is created or updated.
products:
  - Marketing
  - Marketing Cloud Engagement
release: "264"
---
# Configure Events for Business Accounts

Follow these steps in Journey Builder to configure the event to fire when an object associated with a business account is created or updated.

1. Drag **Salesforce Data** onto the canvas.
2. Click **Salesforce Data**.
3. Choose **Salesforce Data Event**.
4. Select the account object to be the source of this entry event.
5. Select an ID under **Select who to inject into the journey**.
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_journeys_and_automations-264-0-0-production-enus/e08cdd71-c1c1-4ae5-a5e9-8a6dad583ad4/images/icon_note.png)
    
    Note For business accounts, select only list items followed by the label (User).
6. Select to trigger the entry when a record **Is Created**, **Is Updated** or both.
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_journeys_and_automations-264-0-0-production-enus/e08cdd71-c1c1-4ae5-a5e9-8a6dad583ad4/images/icon_note.png)
    
    Note If **Is Updated** is selected, you must define what triggers entry based upon the specific criteria you configure. If **Is Created** is selected, you don't have to define criteria, which trigger entry upon any creation to the object, or you can define specific criteria.
7. Create a filter for the account object. Under Attributes, drag primary object fields into the filter pane.
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_journeys_and_automations-264-0-0-production-enus/e08cdd71-c1c1-4ae5-a5e9-8a6dad583ad4/images/icon_note.png)
    
    Note Don’t use Person Account fields. Use the IsPersonAccount field to define event rules to admit only Business Accounts or Person Accounts. To admit only Business Accounts, set the filter criteria so that IsPersonAccount = false. To admit only Person Accounts, set the filter criteria so that IsPersonAccount = true.
8. Select journey data by expanding account fields. These fields bring data into the journey for each contact who enters. The data can be used later in the journey.
    
    These fields are added to journey data automatically:
    
    - The email address of the record for the person entering the journey. This information is added automatically to Default Channel Addresses.
    - The email opt-out flag for the person entering the journey.