---
schema_version: "1"
id: 0ce18159c3c3432e3db8fb5eb0517975659e2265caa8d749d1b445b7c180a8c6
title: Configure an Existing Content Builder In-App Message in Journey Builder
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_jb_configure_cb_in_app_in_journey_builder.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_jb_configure_cb_in_app_in_journey_builder.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: d19ae2bd103e08c73d4a6b806ae4c81687a17c60b1476814f01ebd1a0dfd0c23
description: Use the in-app message activity to power Journey Builder sends to Marketing Cloud Engagement contacts in a journey. An in-app message is a full-page, window, or banner message that is sent to users of your mobile app. The message is displayed when the user opens the app. You can use in-app messages to announce new content in your app, invite users to take a survey, or encourage users to enable features in your app. You can add in-app messages that you created in Content Builder to a Journey Builder Push activity.
products:
  - Marketing
  - Marketing Cloud Engagement
release: "264"
---
# Configure an Existing Content Builder In-App Message in Journey Builder

Use the in-app message activity to power Journey Builder sends to Marketing Cloud Engagement contacts in a journey. An in-app message is a full-page, window, or banner message that is sent to users of your mobile app. The message is displayed when the user opens the app. You can use in-app messages to announce new content in your app, invite users to take a survey, or encourage users to enable features in your app. You can add in-app messages that you created in Content Builder to a Journey Builder Push activity.

1. In Journey Builder, drag the **In-App Message** activity to the canvas.
2. Click the **In-App Message** activity, and add a name and description.
    
    If applicable, name your activity. Otherwise, your content name serves as your activity name and is visible in all reports.
3. Click **New Message**.
4. Follow the directions to [configure your in-app message](https://help.salesforce.com/s/articleView?id=mktg.mc_ceb_create_in_app.htm&language=en_US).
5. Next to Message Configuration, click **Edit**.
6. Select the app that you want to send to.
7. Select the Active Message Timeframe.
    - To send the message whenever the contact reaches the activity, select **Always Active**.
    - To send the message only when the contact reaches the activity during a specified timeframe, select **Custom Timeframe**. Then select the start and end dates, times, and time zone.
    - To send and display the message when the user reaches the activity, select **Dynamic Timeframe**. Then define how long to wait before a message appears.
8. To [configure the criteria to display your message](https://help.salesforce.com/s/articleView?id=mktg.mc_mp_in_app_display_controls.htm&language=en_US), click **Display Trigger**.
9. To [set the priority](https://help.salesforce.com/s/articleView?id=mktg.mc_mp_inapp_priority.htm&language=en_US) and message delay for the message, click **Delivery Options**.
10. To preview your message, click **Summary**. Use the device and view dropdowns to see how your message renders.
11. Click **Summary**.
12. For a subscriber-level preview for your message, click **Subscriber Preview**.
13. Click **Done**.

#### See Also

- [Create an In-App Message Activity in Journey Builder](https://help.salesforce.com/s/articleView?id=mktg.mc_jb_configure_inapp_in_journey_builder.htm&release=264.0.0&type=5 "Use the in-app message activity to power Journey Builder sends to Marketing Cloud Engagement contacts in a journey. An in-app message is a full-page, window, or banner message that’s sent to users of your mobile app. The message appears when the user is in the app. Use in-app messages to announce offers, invite users to take a survey, or encourage them to turn on push notifications or location settings for your app.")
- [Get Started with Mobile App Events](https://help.salesforce.com/s/articleView?id=mktg.mc_jb_get_started_with_mobile_app_events.htm&release=264.0.0&type=5 "Before events can be used to trigger the display of in-app messages, they must first be defined in Marketing Cloud Engagement and then implemented in the MobilePush SDK.")