---
schema_version: "1"
id: 5d0979008578196780ac16c83a398a29600af7c32d8cf504c8dec1d891eca6b6
title: Insert Personalization Strings
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_es_insert_personalization_strings.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_es_insert_personalization_strings.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: a1f67a19bd717ee1cd96c662de63744336a004d8d7f6e04f3601daed0fce75db
description: Insert personalization strings in Email Studio content or content from other apps.
products:
  - Marketing
  - Marketing Cloud Engagement
release: "264"
---
# Insert Personalization Strings

Insert personalization strings in Email Studio content or content from other apps.

1. Open the content you want to insert a personalization string.
2. Place your cursor where you want the personalization string to appear.
3. Enter the personalization string using the toolbar or type in the personalization string.