---
schema_version: "1"
id: 2d72130f864649ef927e8bd0abbdb140d7a89fe602318170b280305b34c2c459
title: Dynamically Populated Reply Names and Addresses
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_es_dynamically_populate_reply_name_and_address.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_es_dynamically_populate_reply_name_and_address.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 700de79600231fc21a3d7dc6a320ca5403e464f5806c98b6b550277075e8f45b
description: To dynamically populate the Reply-To header, first request the Dynamic Reply-To feature. When this is enabled, the header Reply-To value is populated with the Reply Email from the Populate Reply-to Address Dynamically section rather than a unique address at the Reply sub domain.
products:
  - Marketing
  - Marketing Cloud Engagement
release: "264"
---
# Dynamically Populated Reply Names and Addresses

To dynamically populate the Reply-To header, first request the Dynamic Reply-To feature. When this is enabled, the header Reply-To value is populated with the Reply Email from the Populate Reply-to Address Dynamically section rather than a unique address at the Reply sub domain.

![reply](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_marketing_cloud_overview-264-0-0-production-enus/2555afdb-8049-4e3c-8043-0e04803e5f16/mc_marketing_cloud_overview/images/mc_es_reply_to.jpg)

Reply Name and Reply Email can use static values or personalization strings from the subscriber list or data extension involved in the send. For example, these values send all replies to Angela Cruz via acruz@example.com.

- Angela Cruz
- acruz@example.com

These values come from the fields specified by these personalization strings.

- `%%RepresentativeName%%`
- `%%RepresentativeReplyAddress%%`

You can specify different names and email addresses for each record. If you leave the fields blank or enter an incorrect value, the email is sent using the default rules. In this situation, you don’t receive an error notification.