---
schema_version: "1"
id: c66ab95f1239a16c9fa392cac43d8f0007c07cbfbf265af0425973bbc8f6a867
title: Build an Email from HTML with Content Builder Tools
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_es_build_email_from_html_using_content_builder.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_es_build_email_from_html_using_content_builder.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: b3c6af035312c7d149e24b4d3aa346d64fda2284f89b83db81ace29b7b09204f
description: Use Content Builder tools in Email Studio to build an email by pasting in HTML.
products:
  - Marketing
  - Marketing Cloud Engagement
release: "264"
---
# Build an Email from HTML with Content Builder Tools

Use Content Builder tools in Email Studio to build an email by pasting in HTML.

1. Add your HTML using an option:
    1. Enter or paste your HTML directly into the editor window on the left side of the screen.
    2. Click browse to select your HTML from Content Builder or your computer.
    3. Drag files from your computer to the upload window to add a file.
2. Use insert code snippet ![Insert Code Snippet Icon](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_content_creation-264-0-0-production-enus/453b15fc-ab47-40df-8f11-8a7b92c8d0cd/mc_content_creation/images/es_insertcodesnippet.png) to add system links. Use the insert attributes ![Attribute Personalization](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_content_creation-264-0-0-production-enus/453b15fc-ab47-40df-8f11-8a7b92c8d0cd/mc_content_creation/images/es_attributespersonalization.png) to add personalization.
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_content_creation-264-0-0-production-enus/453b15fc-ab47-40df-8f11-8a7b92c8d0cd/images/icon_note.png)
    
    Note Do not include personally identifiable information data, such as email address, in email links.
3. Click **Format HTML** to add proper indentation and spacing to your HTML. Use **Word Wrap** to specify whether a browser may break lines within words. Use **Line Numbers** to add or remove line numbers from displaying in the editor.
4. To track how many people open your email, select insert code snippet ![Insert Code Icon](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_content_creation-264-0-0-production-enus/453b15fc-ab47-40df-8f11-8a7b92c8d0cd/mc_content_creation/images/es_systemlinks.png) then click **Track Email Opens**.
5. Use the add email tools control to add the required fields **Physical Mailing Address** and **Profile Center**.
6. To display account headers and footers add the <custom type="header" /> tag where you want the header to display and the <custom type="footer" /> tag where you want the footer to display.
7. Click **Plain Text** to view how the email is received for people whose email clients don’t accept HTML content.

![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_content_creation-264-0-0-production-enus/453b15fc-ab47-40df-8f11-8a7b92c8d0cd/images/icon_note.png)

Note Edits to emails used in active journeys are not used in the journey until you update the activity. See [Update an Email in a Running Journey](https://help.salesforce.com/s/articleView?id=mktg.mc_jb_update_an_email_in_a_running_journey.htm&language=en_US).

- **[Insert Content Builder Image in HTML Paste Email](https://help.salesforce.com/s/articleView?id=mktg.mc_es_insert_content_builder_image_in_html_paste_email.htm&release=264.0.0&type=5)**  
    Use the image URL of your Content Builder image in an `<img src>` reference tag in your Email Studio HTML paste email.