---
schema_version: "1"
id: e50883b7b5a83a7f2db9d8e2c584e96e59acfe850784cd6d07389bd0349e3e3a
title: Email Engagement Dashboard
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_dat_email_engagement.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_dat_email_engagement.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 7b0945ae97cac5afc29f5b7c8ceb9902f1b839d22c53cd67ddc0b6a9d6103b84
description: A detailed look into your email engagement key performance indicators (KPIs), including opens, clicks, unsubscribes, and engagement timelines.
products:
  - Marketing
  - Marketing Cloud Intelligence
release: "264"
---
# Email Engagement Dashboard

A detailed look into your email engagement key performance indicators (KPIs), including opens, clicks, unsubscribes, and engagement timelines.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Intelligence Reports and Intelligence Reports Advanced</td></tr></tbody></table>

You can export the dashboard and its widgets into different formats.

You can filter the email overview dashboard by:

- Send date
- Business unit
- Campaign

After you select the filters, click **Apply**.

The email engagement dashboard contains these sections:

- **Engagement KPIs** – The top KPIs for email engagement within the filtered time period. These KPIs include opens, clicks, unsubscribes, the open rate, the click-to-open rate, and the unsubscribe rate.
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_data_management_and_analytics-264-0-0-production-enus/7988f60d-cd94-4b42-8836-dc11773564b5/images/icon_note.png)
    
    Note
    
    - Opens, clicks, and unsubscribe metrics refer to uniques, not totals.
    - Open related measurements may not accurately reflect engagement. [Tell me more](https://help.salesforce.com/s/articleView?id=mktg.mc_jb_marketing_cloud_email_privacy.htm&language=en_US).
    - Each section shows how the measurement performed in the previous period and whether it increased or decreased compared to the current period.
- **Engagement Timeline** – Emails with the best engagement for the defined time period. Select the measurement you want to display in the graph. You can also select the granularity you want to filter the graph by, such as monthly.
- **Breakdowns** – An analysis of the selected measurement.
    - **By Email Domain** – A bar graph that shows the selected measurement divided by email domain.
    - **By Day of the Week** – A table that shows how the selected measurement performed each day of the week. This table can help you determine the best day to optimize your email campaigns.
    - **By Audience** – A table that shows how each measurement performed per audience.
- **Details** – A table of your top 100 emails sent within the defined time frame, according to the selected measurement.
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_data_management_and_analytics-264-0-0-production-enus/7988f60d-cd94-4b42-8836-dc11773564b5/images/icon_note.png)
    
    Note Each column in the table can be sorted by ascending or descending order.