---
schema_version: "1"
id: f368c5ed85ea0bee97d0c6344f478d348a49765c54fcc1e6745ba1aa3a66365e
title: Triggered Sends
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_co_triggered_sends.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_co_triggered_sends.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 8ac391c92a5acd755b4083b873c514a956b69925fe2d26665453e8e71fd97017
description: Use triggered email sends to create and send automated messages to Salesforce contacts, leads, or person accounts when object records are created or updated.
products:
  - Marketing
  - Cross Cloud
release: "264"
---
# Triggered Sends

Use triggered email sends to create and send automated messages to Salesforce contacts, leads, or person accounts when object records are created or updated.

1. **[Marketing Cloud Connect Triggered Sends](https://help.salesforce.com/s/articleView?id=mktg.mc_co_understand_triggered_sends.htm&release=264.0.0&type=5)**  
    Automatically send relevant, timely, personalized messages using triggered sends. Welcome emails to new customers or thank you notes for purchases are examples of how triggered sends are commonly used. Review important prerequisites and learn how to effectively use triggered sends with Marketing Cloud Connect for Marketing Cloud Engagement.
2. **[Configure Objects and Triggers](https://help.salesforce.com/s/articleView?id=mktg.mc_co_configure_objects_and_triggers.htm&release=264.0.0&type=5)**  
    Complete the steps to create triggers, enable objects, and configure triggers with Marketing Cloud Connect for Marketing Cloud Engagement.
3. **[Create a Salesforce Triggered Send in Marketing Cloud Connect](https://help.salesforce.com/s/articleView?id=mktg.mc_co_create_a_triggered_send.htm&release=264.0.0&type=5)**  
    To send an automated message through Marketing Cloud Connect for Marketing Cloud Engagement, build the Triggered Send.
4. **[Personalize with Custom Objects](https://help.salesforce.com/s/articleView?id=mktg.mc_co_personalize_with_custom_objects.htm&release=264.0.0&type=5)**  
    Use custom objects and AMPscript to personalize your messages in Marketing Cloud Connect for Marketing Cloud Engagement.
5. **[Testing an Object Trigger Before Sending](https://help.salesforce.com/s/articleView?id=mktg.mc_co_test_object_triggers.htm&release=264.0.0&type=5)**  
    Before sending a triggered email through Marketing Cloud Connect for Marketing Cloud Engagement, use a test script. Repeat the script for each object with a trigger setup. Ensure that the object’s defined properties account for all required properties on an object.
6. **[Tracking Triggered Sends](https://help.salesforce.com/s/articleView?id=mktg.mc_co_track_triggered_sends.htm&release=264.0.0&type=5)**  
    Find related lists to help track the triggered sends through Marketing Cloud Connect for Marketing Cloud Engagement.