---
schema_version: "1"
id: c122e8089ee3e6a09abdd03d810334a5be2cd7bd3b0926b2d17510714e3690b4
title: Map Attribute Fields
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_co_map_attribute_fields.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_co_map_attribute_fields.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: e75c463a74a0d77d6fc0a9896aefabdce5a4d155f85013e080c1919ee45f6fb8
description: To personalize communications, map Sales Cloud Contact, Lead, and Account objects in Marketing Cloud Engagement to share attributes across the clouds and enable personalization for Marketing Cloud Connect communications. Multi-org doesn’t support Web Collect or custom field and attribute mapping.
products:
  - Marketing
  - Cross Cloud
release: "264"
---
# Map Attribute Fields

To personalize communications, map Sales Cloud Contact, Lead, and Account objects in Marketing Cloud Engagement to share attributes across the clouds and enable personalization for Marketing Cloud Connect communications. Multi-org doesn’t support Web Collect or custom field and attribute mapping.

1. In Engagement, go to Email Studio.
2. Click **Subscribers**.
3. Click **Profile Management**.
4. Select an attribute or create one.
5. In the New Attribute Properties window, click the **Salesforce** tab within the attribute properties.
    
    The Salesforce tab is only available if you already connected your Marketing Cloud account with your Sales or Service Cloud org through Marketing Cloud Connect.
6. To map the attribute, select the field.
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_cross-cloud_products-264-0-0-production-enus/bd617332-480f-48e8-b283-3477883c1320/images/icon_note.png)
    
    Note
    
    The maximum length of the Profile Attribute must match the maximum length of the Salesforce object. Mismatched lengths can cause errors with a triggered send or a Journey Builder send.
7. Repeat to map each attribute to a field in the Sales or Service Cloud.