---
schema_version: "1"
id: 57678b2264198ee7cf9d9908618b243f771620b8334355a4f4b9b9ce7ad21619
title: Live Image
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_ceb_live_image.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_ceb_live_image.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 9c9ab7bd1eb5f6b675c6d669645a04e0cdfd1221ab6f60fd8d9f10624eee7dd2
description: The Content Builder Live Image block lets you control message content at the time of open by switching relevant images in real time. You can send an email with image A that changes to image B based on a user-defined trigger.
products:
  - Marketing
  - Marketing Cloud Engagement
release: "264"
---
# Live Image

The Content Builder Live Image block lets you control message content at the time of open by switching relevant images in real time. You can send an email with image A that changes to image B based on a user-defined trigger.

![Important](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_content_creation-264-0-0-production-enus/453b15fc-ab47-40df-8f11-8a7b92c8d0cd/images/icon_important.png)

Important Content Builder Live Image is retired in the April 2021 release. Customers can no longer access the block in Content Builder, but can use Einstein Content Selection or the Content Block SDK.

Available Triggers   
| Trigger | Threshold Limits | Default Setting |
| --- | --- | --- |
| Date and time | Set in half hour increments based off user time zone preferences | The following day at 12:00 pm |
| Number of days after send | Max 365 days | 7 days |
| Number of impressions | Max 100,000 impressions | 100 impressions |
| Number of clicks | Max 100,000 | 100 clicks |
| No trigger | User manually switches image |   |

## Use Multiple Instances

- If you add multiple instances of the same Live Image block to different emails, they act and are tracked independently.
- If you copy an email with a Live Image block, the blocks act and are tracked independently.

## Use Manual Switch

- The **Manual Switch** button only appears after you send the message containing the block. To manually switch the image, click **Manual Switch** on the Delivery tab of the block, then click **Confirm**.
- You can manually switch to image B regardless of the trigger, but only before the trigger threshold occurs. You can switch back to image A at any time. The image switches only for recipients who open the email after you made the switch.

## Other Information

- You can use multiple Live Image blocks in an email.
- You can’t use Live Image blocks with Reference blocks.
- You can't send a Live Image block that is shared with you. Only the owner of the block and its images can send it.