---
schema_version: "1"
id: 5432a25245ff431c88cda61dca84c3106fdf6af7c0e59439450c3819adb7a3bd
title: Content Builder Permissions
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_ceb_content_builder_permissions.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_ceb_content_builder_permissions.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: a1a50bfa23293d33bf5491d50f0994cc29f18ef397faee391520f5bd9f8ecc23
description: As you get started with Marketing Cloud Engagement Content Builder, it is important to review permissions for the users in your account.
products:
  - Marketing
  - Marketing Cloud Engagement
release: "264"
---
# Content Builder Permissions

As you get started with Marketing Cloud Engagement Content Builder, it is important to review permissions for the users in your account.

If your users have the standard Marketing Cloud Engagement roles, those permissions in Content Builder match their permissions in the classic Emails tools. Assign these permissions under Setup > Users > Mange Roles > Permissions.

![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-mktg-mc_content_creation-264-0-0-production-enus/453b15fc-ab47-40df-8f11-8a7b92c8d0cd/images/icon_note.png)

Note Denying permissions for a user doesn’t remove their access to Content Builder.

For users with custom roles, you can assign new Content Builder permissions as follows:

- Content Builder > Assets: These permissions are for managing uploaded files and content blocks. You can specify which users can create, edit, and delete these assets in Content Builder. The permissions in this section apply to assets within Content Builder, not the classic Email tools.
- Content Builder > Folders: These permissions are for managing folders within Content Builder. You can control who can create, view, move, rename, and delete Content Builder folders. There are no permissions for individual folders.

These permissions for Content Builder reference the Email application permissions. If you use the classic Email tools, these permissions aren’t added.

- Email > Content > Template: The permission to manage Content Builder templates reside under the Email application permissions. If a user has permission to create, modify, or delete templates within the classic Email tools, they have permission to perform the same actions within Content Builder.
- Email > Content > Email: The permission to manage Content Builder emails reside under the Email application permissions. If a user has permission to create, modify, delete, and send emails within the classic Email tools, they have permission to perform the same actions within Content Builder.

Content imported from Sitecore is saved in the Sitecore subfolder. You can't edit this content, but you can delete it with this permission: Content Builder > Third-Party Content Administrator Access.