---
schema_version: "1"
id: 6a757621c65f2f97f7fd4ed2ee86f1433756832c37fce8189c3dca86d0f718f7
title: Add a Reference Block
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_ceb_add_a_reference_block.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_ceb_add_a_reference_block.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: a122769858de5bb43109c28fa8fcd17315effb35a2ecbedae35a62e776ad6e0d
description: Use Content Builder to add a reference block to your content.
products:
  - Marketing
  - Marketing Cloud Engagement
release: "264"
---
# Add a Reference Block

Use Content Builder to add a reference block to your content.

The reference block in Content Builder allows you to insert a pointer to an existing block in a template or email. The pointer ensures that the block always uses the latest content. Also, the editor shows the content of the referenced block instead of the AMPscript.

1. Drag the Reference Content block to a content area.
2. Click the block to edit.
3. To upload content, select content from the grid or click **Create**.
4. Click **Select**.
5. Use the arrow to delete, duplicate, or edit.
6. Click **Done Editing** or **Save**.