---
schema_version: "1"
id: 1fd9092a4012ec373002d6c8d98091b2dea50cea6570065a14ff3ac30f490ae5
title: Create an Event
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_cab_create_an_event.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_cab_create_an_event.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 7534694db4eed63845f7d431e62c8864059db849e2f299513d699d6831a91f4e
description: Follow these steps to create an event in Contact Builder.
products:
  - Marketing
  - Marketing Cloud Engagement
release: "264"
---
# Create an Event

Follow these steps to create an event in Contact Builder.

1. Click **Data Designer**.
2. Click **Events**.
3. Choose **Create Event**.
4. Enter a name for the event in the Name field.
5. Enter a value in the Event Key field. This value represents the Event Definition Key of the Journey Builder event.
6. Enter information about the event in the Description field.
7. Click **Edit Icon**.
8. Click an icon that represents the event.
9. Click **Save**.
10. Choose the attribute group to associate the event data under the Event Destination heading.
11. Click **Create**.
12. To link the event to a new data extension, click **Create New Data Extension** and complete the creation steps.
13. To link the event data extension to the Contact Record using the ContactKey, click **ContactKey**.

Once you create and link your data extension, the data extension appears in the Event group. The event data extension also appears in the attribute group associated during the creation process.

#### See Also

- [Fire an Event](https://help.salesforce.com/s/articleView?id=mktg.mc_jb_fire_event.htm&language=en_US)