---
schema_version: "1"
id: 152f120244e842e7af08ac05644143d3482b35cda8b0317eb4c7beb774928518
title: Advertising in Journey Builder
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/mc_ads_journey_builder_ads.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.mc_ads_journey_builder_ads.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 5eee612c0eb8c40d37758dc815341ac86c8fe398b106e9057b09b539a72ba5a1
description: In Journey Builder, you can create a Facebook campaign or build ad audiences for Facebook, Google Ads, LinkedIn, Twitter, or Pinterest. To use this feature, make sure you have enabled Marketing Cloud Advertising and Journey Builder.
products:
  - Marketing
  - Marketing Cloud Advertising
release: "264"
---
# Advertising in Journey Builder

In Journey Builder, you can create a Facebook campaign or build ad audiences for Facebook, Google Ads, LinkedIn, Twitter, or Pinterest. To use this feature, make sure you have enabled Marketing Cloud Advertising and Journey Builder.

With Journey Builder Advertising, you can build cross-channel journeys that combine email, mobile, and Facebook advertising. Use the Ad Campaigns activity to increase the reach of your email campaigns.

- **[Create a Journey Builder Advertising Campaign](https://help.salesforce.com/s/articleView?id=mktg.mc_ads_create_journey_builder_ad_campaign.htm&release=264.0.0&type=5)**  
    Complete these steps to create and launch an Advertising Campaign in Journey Builder.

#### See Also

- [Advertising Audiences](https://help.salesforce.com/s/articleView?id=mktg.mc_ads_advertising_audiences.htm&release=264.0.0&type=5 "Marketing Cloud Advertising helps you target your digital advertising campaigns across various platforms with Advertising Audiences. These platforms include Facebook, Instagram, Google Ads, LinkedIn, X (Twitter), Pinterest, and Snapchat.")