---
schema_version: "1"
id: 7fcf997d5c0327e58dbad0fe7ce3731f2f744280e0721c8266207c45ffe605b9
title: Create an Amazon Vendor Brand Analytics Data Stream in Marketing Cloud Intelligence
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/dato_data_streams_api_connect_amznbrand_create.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.dato_data_streams_api_connect_amznbrand_create.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: ab5fee4feb3be60d5eb3a8a1d738a6f68c881be5badc7cb167d8c619456230a0
description: Connect your Amazon Vendor Brand Analytics data to Marketing Cloud Intelligence to pull in customer purchase data.
products:
  - Marketing
  - Marketing Cloud Intelligence
release: "264"
---
# Create an Amazon Vendor Brand Analytics Data Stream in Marketing Cloud Intelligence

Connect your Amazon Vendor Brand Analytics data to Marketing Cloud Intelligence to pull in customer purchase data.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small permission">
        <colgroup>
          <col style="width:50%">
          <col style="width:50%">
        </colgroup>
        <thead class="slds-text-title_caps ">
          <tr class="">
            <th scope="colgroup" class="slds-cell-wrap" colspan="2" style="text-align:center;vertical-align:top;" id="d32078e38">User Permissions Needed</th>
          </tr>
        </thead>
        <tbody>
          <tr class="">
            <td data-label="User Permissions Needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d32078e38 ">To create an API data stream:</td>

            <td class="slds-cell-wrap" style="vertical-align:top;" headers="d32078e38 ">Admin</td>

          </tr>
          <tr class="">
            <td data-label="User Permissions Needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d32078e38 ">To authenticate with Marketing Cloud Intelligence:</td>

            <td class="slds-cell-wrap" style="vertical-align:top;" headers="d32078e38 ">Admin in Amazon Seller Central</td>

          </tr>
        </tbody>
      </table>

1. On the **Connect & Mix** tab, expand **Data Streams**.
2. Click **Add New**.
3. Select the **Amazon Vendor Brand Analytics** connector.
4. In the **General** section, add an authentication. Before creating a connection, make sure that you’re logged in to Amazon Vendor Central to avoid a longer authentication process.
5. In the **Authentication Properties** window, from the Marketplace location dropdown, select the location of your store or marketplace. You can have one marketplace per data stream. If you’re using more than one marketplace in your account, create a data stream for each marketplace. You can create as many data streams as needed.
6. Click **Next**.
7. Enter your Amazon Vendor Central credentials. Amazon sometimes requests your approval to share some of your data with Marketing Cloud Intelligence.
8. To change the mapping, at the bottom of the **Create New Stream** page, select **Map to Model**.
9. To apply advanced settings, at the bottom of the **Create New Stream** page, select **Advanced Settings**.
10. Click **Create**.
11. Quality check your data.
    1. Create a report in the Amazon Vendor Central platform for the date range. On the **Reports** tab, select **Brand Analytics Reports** and then select **Sales Diagnostics**.
    2. Process the relevant data stream in Marketing Cloud Intelligence for the same date range.
    3. Create a report, table widget, or pivot table in Marketing Cloud Intelligence containing the same dimensions and measurements for the same report and date range.
    4. Compare the measurement totals to make sure that they align.