---
schema_version: "1"
id: 733e6e742eb127e4d424591aed683bfdb7d1fc195c52205b8229257fb74eeacc
title: Add Rewards
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/mktg/264-0-0/b2b_referral_add_rewards.md
canonical_url: https://help.salesforce.com/s/articleView?id=mktg.b2b_referral_add_rewards.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: ee761e040ba0db9f6329db091107d44ed91863da44e327e53709dad5688038de
description: Incentivize advocates and their referred parties to engage with your brand by adding rewards to your referral program. Channel managers can include rewards like vouchers and payout commissions that resonate with their audience. They can add multiple reward types within a referral program, tailored for both advocates and their referred parties. If a referral program includes several promotions, each can offer its own unique set of rewards to create a personalized experience.
products:
  - Marketing
  - Marketing Cloud Account Engagement
release: "264"
---
# Add Rewards

Incentivize advocates and their referred parties to engage with your brand by adding rewards to your referral program. Channel managers can include rewards like vouchers and payout commissions that resonate with their audience. They can add multiple reward types within a referral program, tailored for both advocates and their referred parties. If a referral program includes several promotions, each can offer its own unique set of rewards to create a personalized experience.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Lightning Experience</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <strong>Enterprise</strong>,&nbsp;<strong>Performance</strong>, <strong>Unlimited</strong>, and&nbsp;<strong>Developer</strong>&nbsp;Editions with Referral Marketing</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <strong>Enterprise</strong>,&nbsp;<strong>Performance</strong>, and <strong>Unlimited</strong>&nbsp;Editions with Partner Ecosystem Management - Members or Partner Ecosystem Management - Login. <a href="https://help.salesforce.com/s/articleView?id=sales.b2b_referral_prm.htm&amp;language=en_US" target="_blank">Learn more about Referral Marketing with Partner Ecosystem management.</a></td></tr></tbody></table>

- **[Create Voucher Definition](https://help.salesforce.com/s/articleView?id=mktg.b2b_referral_add_rewards_voucher.htm&release=264.0.0&type=5)**  
    Channel managers can create voucher definitions to incentivize advocates and their referred parties with diverse rewards. They can add multiple vouchers to a referral program, offering different reward types to advocates and their referred parties. Each referral promotion within a program can feature its own unique set of vouchers, enhancing engagement and driving conversions.
- **[Create Extended Reward Definitions](https://help.salesforce.com/s/articleView?id=mktg.b2b_referral_add_rewards_extended_rewards.htm&release=264.0.0&type=5)**  
    Channel managers can design diverse reward types for the company's referral program, including payout comissions for both advocates and referred parties. With extended rewards, channel managers get the flexibility to adjust reward values at runtime and control when rewards are issued. Use services like Flows or Apex to define processes for integrating with external downstream rewarding systems.