---
schema_version: "1"
id: b5202c00c88de63679d9df6c02afa95e1f87853f11765900fa019ee5f90cb681
title: Promotion Design Considerations
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/ind/264-0-0/comms_promotion_design_considerations.md
canonical_url: https://help.salesforce.com/s/articleView?id=ind.comms_promotion_design_considerations.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
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description: When designing a promotion, consider its description, pricing, length of subscription, time frames for child product pricing, and the end of the subscription.
products:
  - Communications
  - Media
  - Energy and Utilities
release: "264"
---
# Promotion Design Considerations

When designing a promotion, consider its description, pricing, length of subscription, time frames for child product pricing, and the end of the subscription.

- How do you describe the promotion? The promotion description can appear in the Industries Cart promotion list. It’s important to describe clearly what the promotion includes. See [Completing Basic Promotion Settings](https://help.salesforce.com/s/articleView?id=ind.comms_define_basic_promotion_settings_in_the_product_console.htm&release=264.0.0&type=5 "When you create a promotion you must define some basic settings in the Product Console. To complete the basic promotion settings, start by creating a new promotion.").
- Do you want the promotional pricing to apply only to line items in the cart or to assets as well?
- How long is the subscription commitment? You need this information to set the commitment duration time plan.
- When does the subscription start and end? This information is important for the time policy.
- How will the subscription end? Will the subscription end unless the customer chooses to continue the product subscription or will the customer need to cancel for the subscription to end? See [Completing Basic Promotion Settings](https://help.salesforce.com/s/articleView?id=ind.comms_define_basic_promotion_settings_in_the_product_console.htm&release=264.0.0&type=5 "When you create a promotion you must define some basic settings in the Product Console. To complete the basic promotion settings, start by creating a new promotion.").
- What is the time frame for child product price reductions? Some child products may require time plans that are separate from and shorter than the commitment duration time plan of the promotion.