---
schema_version: "1"
id: 67c155c528be35549c9cd82dfcfbe7069edae95358f1908774b3a7be1dfa3700
title: Provide Search Engines with Fresh Content Snapshots
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/experience/264-0-0/networks_seo_snapshot.md
canonical_url: https://help.salesforce.com/s/articleView?id=experience.networks_seo_snapshot.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 9a264e89e4e74bcb8a4e41d248c51ff9e095cb59cd0d60a4901eddb4015f3d71
description: Experience Builder sites in your production org use the Content Snapshot service to generate SEO optimized HTML for web crawlers such as Googlebot, and content sharing platforms such as Facebook. The concept is common to single-page application frameworks known as dynamic rendering. Salesforce takes a snapshot when you make changes to your site’s publicly available content. This functionality works well for most updates. But let’s say you update a page with time-sensitive information, such as price changes for a flash sale. Instead of waiting, you can take a manual snapshot once every 24 hours to refresh the page content served to search engines.
products:
  - Experiences
release: "264"
---
# Provide Search Engines with Fresh Content Snapshots

Experience Builder sites in your production org use the Content Snapshot service to generate SEO optimized HTML for web crawlers such as Googlebot, and content sharing platforms such as Facebook. The concept is common to single-page application frameworks known as dynamic rendering. Salesforce takes a snapshot when you make changes to your site’s publicly available content. This functionality works well for most updates. But let’s say you update a page with time-sensitive information, such as price changes for a flash sale. Instead of waiting, you can take a manual snapshot once every 24 hours to refresh the page content served to search engines.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Salesforce Classic and Lightning Experience</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <strong>Enterprise</strong>, <strong>Performance</strong>, and <strong>Unlimited</strong> Editions. This feature isn’t supported in Government Cloud.</td></tr><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Applies to: <a href="https://help.salesforce.com/s/articleView?id=experience.exp_cloud_basics_glossary.htm&amp;release=264.0.0&amp;type=5">LWR and Aura sites</a></td></tr></tbody></table>

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small permission">
        <colgroup>
          <col style="width:50%">
          <col style="width:50%">
        </colgroup>
        <thead class="slds-text-title_caps ">
          <tr class="">
            <th scope="colgroup" class="slds-cell-wrap" colspan="2" style="text-align:center;vertical-align:top;" id="d101507e79">User Permissions
              Needed</th>
          </tr>
        </thead>
        <tbody>
          <tr class="">
            <td data-label="User Permissions Needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d101507e79 ">To customize or publish an Experience Cloud site:</td>

            <td class="slds-cell-wrap" style="vertical-align:top;" headers="d101507e79 ">
              <ul>
                <li>Create and Set Up Experiences AND View Setup and Configuration AND be a member
                  of the site<p>OR</p>
                </li>

                <li>View Setup and Configuration AND be a member of the site AND have appropriate
                  <a href="https://help.salesforce.com/s/articleView?id=experience.networks_access_control_overview.htm&amp;language=en_US" target="_blank">role-based site access</a>
                </li>

              </ul>
            </td>

          </tr>
        </tbody>
      </table>

![Tip](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-experience-communities-264-0-0-production-enus/bf7df212-91a1-4fa3-a007-4d6f3e3b470b/images/icon_tip.png)

Tip The Content Snapshot section appears in Experience Builder only after you [set a preferred domain](https://help.salesforce.com/s/articleView?id=experience.networks_seo_preferred_domain.htm&release=264.0.0&type=5 "By default, your site is available on the *.my.site.com or *.force.com domain, but you can add a custom domain so that your site URLs reflect your company brand. However, multiple domains for the same site, meaning *.my.site.com, *.force.com, and custom domains, can dilute search engine results and lower page ranking. If you have multiple domains, identify which domain to use for crawling and indexing your site’s pages.") for your Experience Builder site and ensure that your site is publicly available.

A content snapshot is generated and served in production for every route included in your [standard sitemap](https://help.salesforce.com/s/articleView?id=experience.networks_manual_SEO_sitemap.htm&type=5&language=en_US) for all site languages added to your site. A snapshot includes views produced with the standard language parameter and record detail pages where the guest user has read access to one or more records. We don't recommend producing different content based on your own query string parameters because snapshots aren’t supported for permutations of your own parameters.

1. In Experience Builder, update the page’s content, and then publish your site to make your changes live.
    
    You can only take snapshots of published pages.
2. On the SEO settings tab, select the page in the Published Page dropdown.
    
    ![Content Snapshot](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-experience-communities-264-0-0-production-enus/bf7df212-91a1-4fa3-a007-4d6f3e3b470b/communities/images/seo_snapshot.png)
3. Click **Refresh Snapshot**.

Manual snapshots are processed as quickly as possible, but your updates can take some time to appear in search results. If you request manual snapshot refreshes for a large volume of pages simultaneously, your snapshots won’t all be updated at the same time.

#### See Also

- [Best Practices and Tips for Using SEO in Experience Builder Sites](https://help.salesforce.com/s/articleView?id=experience.networks_seo_best_practices.htm&release=264.0.0&type=5 "Follow these guidelines and best practices when optimizing SEO in your site.")
- [Generate a Manual Sitemap Refresh for Your Experience Builder Site](https://help.salesforce.com/s/articleView?id=experience.networks_manual_SEO_sitemap.htm&release=264.0.0&type=5 "When you go live with a new Experience Builder site or make significant updates to an existing one, you can generate a manual sitemap one time every 24 hours outside of the weekly automatic sitemap refresh.")