---
schema_version: "1"
id: 9aa8e9c711954522104a079eead937015a6da1d6417df3d29033e4e97789edce
title: Data 360 Profiles License Base License Limits
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/data/264-0-0/c360_a_limits_and_guidelines_d360_profiles.md
canonical_url: https://help.salesforce.com/s/articleView?id=data.c360_a_limits_and_guidelines_d360_profiles.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: c79793cdf2fe9cd536603744bab00dc22d620d76fcb7a614c6b10aade8b57db6
description: Limits in this document represent the base limits of a single Data 360 Profiles or Data 360 Enterprise Profiles license. Some limits can be raised by purchasing multiple copies of the license or buying add-on licenses.
products:
  - Data 360
release: "264"
---
# Data 360 Profiles License Base License Limits

Limits in this document represent the base limits of a single Data 360 Profiles or Data 360 Enterprise Profiles license. Some limits can be raised by purchasing multiple copies of the license or buying add-on licenses.

## Data 360 Profile Limits on Data Cloud One Companion Orgs and Sandbox Orgs

**Data Cloud One Org Companion Orgs:** Batch calculated insights and segments created on companion orgs are counted toward the Data 360 home org’s limit.

For example, if the home org purchases the base Data 360 Profiles license without any add-ons, it’s limited to 25 batch calculated insights. If the home org has 20 batch calculated insights and the companion org has 5 batch calculated insights, the org cluster has hit its limit of 25 batch calculated insights.

**Data 360 Sandboxes:** Each sandbox org created from the production Data 360 home org inherits the limits of its parent org. Identity resolution rulesets, batch data transforms, batch calculated insights, and segments on the Data 360 sandbox org and its connected companion orgs are counted toward the Data 360 sandbox org’s limit.

On sandbox orgs, the number of profiles counted toward the profile limit is calculated by multiplying the number of profiles by the weight. For example, if a production org has 100 unified profiles with a weight of 1, then 100 unified profiles times 1 is counted as 100 unified profiles (100 x 1 = 100 profiles). A sandbox org’s profiles have a weight of 0.8. Therefore, 100 profiles on a sandbox are counted as 80 profiles (100 x 0.8 = 80).

## Base License Limits for Data 360 Profiles and Data 360 Enterprise Profiles Licenses

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small ">
        <colgroup>
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          <col style="width:18.382352941176467%">
          <col style="width:18.382352941176467%">
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        </colgroup>
        <thead class="slds-text-title_caps ">
          <tr class="">
            <th scope="col" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" id="d140965e69">Feature or Function</th>
            <th scope="col" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" id="d140965e72">Data 360 Profiles Base License Guidelines and Limits</th>
            <th scope="col" class="slds-cell-wrap" style="vertical-align:top;" id="d140965e75">Data 360 Enterprise Profiles Base License Guidelines and Limits</th>
            <th scope="col" class="slds-cell-wrap" style="vertical-align:top;" id="d140965e78">Hard Limit?</th>
            <th scope="col" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" id="d140965e81">Additional Information and Resources</th>
          </tr>
        </thead>
        <tbody>
          <tr class="">
            <td data-label="Feature or Function" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e69 ">Maximum number of Data Cloud One companion connections</td>

            <td data-label="Data 360 Profiles Base License Guidelines and Limits" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e72 ">10</td>

            <td data-label="Data 360 Enterprise Profiles Base License Guidelines and Limits" class="slds-cell-wrap" style="vertical-align:top;" headers="d140965e75 ">10</td>

            <td data-label="Hard Limit?" class="slds-cell-wrap" style="vertical-align:top;" headers="d140965e78 "><span style="vertical-align:text-bottom;display:inline-block;"><img style="width:30px;margin-bottom:0;" src="https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-data-data_cloud-264-0-0-production-enus/f3569962-3c9b-4f83-9d0c-b6a574e785da/data_cloud/images/check_60.png" alt="Yes"></span></td>

            <td data-label="Additional Information and Resources" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e81 ">You can raise this limit by purchasing more Data Cloud One Companion Org
              licenses.</td>

          </tr>
          <tr class="">
            <td data-label="Feature or Function" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e69 ">Maximum number of unique segments</td>

            <td data-label="Data 360 Profiles Base License Guidelines and Limits" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e72 ">100</td>

            <td data-label="Data 360 Enterprise Profiles Base License Guidelines and Limits" class="slds-cell-wrap" style="vertical-align:top;" headers="d140965e75 ">500</td>

            <td data-label="Hard Limit?" class="slds-cell-wrap" style="vertical-align:top;" headers="d140965e78 "><span style="vertical-align:text-bottom;display:inline-block;"><img style="width:30px;margin-bottom:0;" src="https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-data-data_cloud-264-0-0-production-enus/f3569962-3c9b-4f83-9d0c-b6a574e785da/data_cloud/images/check_60.png" alt="Yes"></span></td>

            <td data-label="Additional Information and Resources" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e81 ">
              <p>Additional segments can be purchased in blocks of 10 segments.
              </p>
              <p style="margin-bottom:0;">Deactivated segments aren’t counted toward this limit.</p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Feature or Function" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e69 ">Maximum number of unique calculated insights</td>

            <td data-label="Data 360 Profiles Base License Guidelines and Limits" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e72 ">25</td>

            <td data-label="Data 360 Enterprise Profiles Base License Guidelines and Limits" class="slds-cell-wrap" style="vertical-align:top;" headers="d140965e75 ">100</td>

            <td data-label="Hard Limit?" class="slds-cell-wrap" style="vertical-align:top;" headers="d140965e78 "><span style="vertical-align:text-bottom;display:inline-block;"><img style="width:30px;margin-bottom:0;" src="https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-data-data_cloud-264-0-0-production-enus/f3569962-3c9b-4f83-9d0c-b6a574e785da/data_cloud/images/check_60.png" alt="Yes"></span></td>

            <td data-label="Additional Information and Resources" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e81 ">
              <p>Additional insights can be purchased in blocks of 2 insights.
              </p>
              <p style="margin-bottom:0;">Streaming insights aren’t included with or limited by this license.</p>
            </td>

          </tr>
          <tr class="">
            <td data-label="Feature or Function" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e69 ">Maximum number of batch data transforms</td>

            <td data-label="Data 360 Profiles Base License Guidelines and Limits" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e72 ">25</td>

            <td data-label="Data 360 Enterprise Profiles Base License Guidelines and Limits" class="slds-cell-wrap" style="vertical-align:top;" headers="d140965e75 ">100</td>

            <td data-label="Hard Limit?" class="slds-cell-wrap" style="vertical-align:top;" headers="d140965e78 "><span style="vertical-align:text-bottom;display:inline-block;"><img style="width:30px;margin-bottom:0;" src="https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-data-data_cloud-264-0-0-production-enus/f3569962-3c9b-4f83-9d0c-b6a574e785da/data_cloud/images/check_60.png" alt="Yes"></span></td>

            <td data-label="Additional Information and Resources" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e81 ">Additional batch data transforms can be purchased in blocks of 2 transforms.</td>

          </tr>
          <tr class="">
            <td data-label="Feature or Function" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e69 ">Total number of records activated per month in batch activations on DMOs</td>

            <td data-label="Data 360 Profiles Base License Guidelines and Limits" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e72 ">20% of the total number of data lake object (DLO) records</td>

            <td data-label="Data 360 Enterprise Profiles Base License Guidelines and Limits" class="slds-cell-wrap" style="vertical-align:top;" headers="d140965e75 ">20% of the total number of data lake object (DLO) records</td>

            <td data-label="Hard Limit?" class="slds-cell-wrap" style="vertical-align:top;" headers="d140965e78 ">No</td>

            <td data-label="Additional Information and Resources" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d140965e81 ">For example, suppose you have a total of 1000 DLO records across your home org and one sandbox org.
              You can activate up to 200 records per month in batch activations.</td>

          </tr>
        </tbody>
      </table>