--- schema_version: "1" id: ff9bbab58a95652024e7566cdb7eded70f1e7ed127ee7c6a712b9de4947103e0 title: Data 360 Licenses, Billing, and Limits collection: admin version: current locale: en-us portal_url: https://docs.salesforce.com/admin/current/en-us/data/264-0-0/c360_a_licenses_billing_limits.md canonical_url: https://help.salesforce.com/s/articleView?id=data.c360_a_licenses_billing_limits.htm&release=264.0.0&type=5 source_site: help.salesforce.com content_type: documentation content_hash: 4a2a278857bbe798478e9b0feba3abddb4704008f715d707de00043601f90973 description: How you pay for data services provided by Data 360 depends on how your Data 360 org is licensed. Your licenses determine both billing method and limits for your org. We recommend working with your account exec before buying Data 360 or when your contract renews to ensure your license is the best choice based on your usage and growth potential. products: - Data 360 release: "264" --- # Data 360 Licenses, Billing, and Limits How you pay for data services provided by Data 360 depends on how your Data 360 org is licensed. Your licenses determine both billing method and limits for your org. We recommend working with your account exec before buying Data 360 or when your contract renews to ensure your license is the best choice based on your usage and growth potential. All Data 360 licenses are add-ons to a Salesforce org license. Contact your account executive for a list of Salesforce org licenses that Data 360 can be added onto. All orgs in a Data 360 cluster, including the primary production Home org, sandbox orgs created from it, its Data Cloud One Companion orgs, and their sandboxes, must all use the same type of Data 360 licenses. Data 360 license are managed by the production Home org, which is billed for data processing workloads generated by its sandboxes and companion orgs. Features powered by Data 360 including Agentforce and Agentforce Employee Agent, are billed for Data 360 services depending on the org’s Data 360 license type. ## Data Cloud License - **License**: This license is available for purchase and renewal. A variety of add-ons can be used with this license, including real-time profile processing and data governance features. See [Data 360 Editions and Licenses](https://help.salesforce.com/s/articleView?id=data.c360_a_dc_editions.htm&release=264.0.0&type=5 "Data 360 is available in several supported Salesforce editions. Some Data 360 features also require additional licenses."). - **Billing**: Orgs using the Data Cloud license are billed based on consumption of data storage and data services in a variety of usage types. Depending on which credits your org purchases, credits are decremented from either the Data Services or Flex Credits consumption card. See [Data Services Billable Usage Types for Data 360](https://help.salesforce.com/s/articleView?id=data.c360_a_data_usage_types.htm&release=264.0.0&type=5 "Usage of certain Data 360 features impacts credit consumption. If you purchased credits before February 24, 2026, your org consumes Data Services credits for Data 360 services. Orgs purchasing or renewing after February 24, 2026 can have either Data Services or Flex Credits. To monitor your usage in these Data Services usage categories, access your org’s Digital Wallet. If your org has a Data 360 Profiles-type license, some usage types aren't consumed. For more information on how usage is billed, refer to your contract or contact your account executive."). - **Limits**: Data Cloud orgs must adhere to specific limits for some features. See [Data 360 Limits and Guidelines](https://help.salesforce.com/s/articleView?id=data.c360_a_limits_and_guidelines.htm&release=264.0.0&type=5 "Guidelines define best practice recommendations to optimize your adoption of Data 360 for best performance. Limits are boundaries beyond which features are unavailable, performance is throttled, or usage billing charges are applied. Since Data 360 is built to scale, some limits can be adjusted to meet your business needs. Work with your account executive to find a solution that meets your goals."). ## Data 360 Profiles License - **License**: This license is an add-on to the Data Cloud license. It changes billing and limits for some data services. See [Data 360 Profiles License Billing and Limits](https://help.salesforce.com/s/articleView?id=data.c360_a_d360_profiles_overview.htm&release=264.0.0&type=5 "Data 360 Profiles and Data 360 Enterprise Profiles licenses can be added on to Data Cloud licenses to change how a Data 360 org is billed and limited. When a Data 360 org has this license, its unified profiles, segments, data transforms, and insights are limited but don't consume credits."). - **Billing**: Orgs with this add-on license aren’t billed for batch data transforms, identity resolution rulesets, segments, and batch calculated insights. Credits continue to be decremented from the Data Services or Flex Credits card for all other types of usage. See [Data 360 Profiles License Billing Considerations](https://help.salesforce.com/s/articleView?id=data.c360_a_d360_profile_billing_considerations.htm&release=264.0.0&type=5 "Adding a Data 360 Profile or Data 360 Enterprise Profile license to a Data 360 org changes its consumption billing and adds limits for certain features."). - **Limits**: Limits for data transforms, unified profiles, segments, and insights are determined by which Data 360 Profile license you purchase. You can purchase higher limits for data transforms, segments, and insights. However, the number of identity resolution rulesets you can create is determined by the base Data 360 Profile license and can’t be increased. See [Data 360 Profiles License Base License Limits](https://help.salesforce.com/s/articleView?id=data.c360_a_limits_and_guidelines_d360_profiles.htm&release=264.0.0&type=5 "Limits in this document represent the base limits of a single Data 360 Profiles or Data 360 Enterprise Profiles license. Some limits can be raised by purchasing multiple copies of the license or buying add-on licenses."). ## Customer Data Platform (CDP) License - **License**: This license is no longer available for purchase or renewal. - **Billing**: Orgs using the Customer Data Platform license are billed based on the number of profiles, segment publishes, and engagement events their org completes. To understand billing calculations, see [Customer Data Platform Billable Usage Calculations](https://help.salesforce.com/s/articleView?id=data.c360_a_billing.htm&release=264.0.0&type=5 "Previously named Customer Data Platform orgs are billed based on contracted entitlements. Understanding which usage is included for billing helps you make data management decisions."). - **Limits**: Customer Data Platform orgs must adhere to specific limits for most features. Some Data 360 features aren’t available to orgs with this license type. To review limits, see [Customer Data Platform Limits and Guidelines](https://help.salesforce.com/s/articleView?id=data.c360_a_limits_and_guidelines_cdp.htm&release=264.0.0&type=5 "Guidelines define best practice recommendations to optimize the adoption of Data 360 by Customer Data Platform customers for best performance. Limits are boundaries beyond which features are unavailable, performance is throttled, or usage billing charges are applied. This article is about the legacy Customer Data Platform license, which is no longer available for purchase."). - **[Data 360 Editions and Licenses](https://help.salesforce.com/s/articleView?id=data.c360_a_dc_editions.htm&release=264.0.0&type=5)** Data 360 is available in several supported Salesforce editions. Some Data 360 features also require additional licenses. - **[Data 360 Reportable Resource References](https://help.salesforce.com/s/articleView?id=data.c360_a_data_usage_resource_references.htm&release=264.0.0&type=5)** Resource references are standard usage tags that let you view your credit consumption by the feature that generated the usage. You can build custom Data 360 reports on resource types to view, filter, and sort your usage by its source. - **[Data Space References in Standard Consumption Tags](https://help.salesforce.com/s/articleView?id=data.c360_a_data_usage_data_space_attribution.htm&release=264.0.0&type=5)** Filter and group reports about your Data 360 consumption usage by data space. - **[Attribute Data Query Costs to Agentforce Sessions and API Requests](https://help.salesforce.com/s/articleView?id=data.c360_a_data_usage_correlation_identifier.htm&release=264.0.0&type=5)** The CorrelationIdentifier\_\_c field in Digital Wallet billing events connects Data 360 query credit consumption to source processes such as the Agentforce session, AI agent, or API call that triggered the query. - **[Billing Impact of Data 360–Powered Features](https://help.salesforce.com/s/articleView?id=data.c360_a_dc_billing_impact.htm&release=264.0.0&type=5)** Some Salesforce CRM features are powered by Data 360 data. These features impact Data Services Credit consumption by increasing usage of associated processes in Data 360 (such as querying, storage, processing, and analytics). Before configuring Data 360\-powered features, review feature and usage documentation. Contact your account executive to understand how features impact Data Services Credit consumption in Data 360. - **[Data Cloud License Billing and Limits](https://help.salesforce.com/s/articleView?id=data.c360_a_data_cloud_license.htm&release=264.0.0&type=5)** Adding a Data Cloud license enables Data 360 on a Salesforce org. Orgs with this license purchase consumption credits which are consumed by use of Data 360 services. - **[Data 360 Profiles License Billing and Limits](https://help.salesforce.com/s/articleView?id=data.c360_a_d360_profiles_overview.htm&release=264.0.0&type=5)** Data 360 Profiles and Data 360 Enterprise Profiles licenses can be added on to Data Cloud licenses to change how a Data 360 org is billed and limited. When a Data 360 org has this license, its unified profiles, segments, data transforms, and insights are limited but don't consume credits. - **[Customer Data Platform License Billing and Limits](https://help.salesforce.com/s/articleView?id=data.c360_a_cdp_license.htm&release=264.0.0&type=5)** Customers with this license have access to Data 360 on a Salesforce org. This license is no longer available for purchase and can't be renewed. Orgs with this license are billed based on the numbers of profiles, engagements, and other records in their orgs. Other features have limits. Not all Data 360 features are available on Data 360 orgs with this license.