---
schema_version: "1"
id: 4a77413818db617f1b83ba0af4aa6f6fd2d1f0c420f00805c7a2f27b98641dda
title: Honor “Do Not Share” and "Do Not Sell" Requests in Data 360
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/data/264-0-0/c360_a_do_not_share_requests.md
canonical_url: https://help.salesforce.com/s/articleView?id=data.c360_a_do_not_share_requests.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: a4c1e5783c5a50d44602b16cecc0743ef66fd743f76cd03092a69f50ef2446c9
description: Understand how to comply with the California Privacy Rights Act (CPRA) and other laws that give consumers the right to restrict sharing their data with or selling it to third parties.
products:
  - Data 360
release: "264"
---
# Honor “Do Not Share” and "Do Not Sell" Requests in Data 360

Understand how to comply with the California Privacy Rights Act (CPRA) and other laws that give consumers the right to restrict sharing their data with or selling it to third parties.

## Ingest “Do Not Share” and "Do Not Sell" Data

Ingest individuals’ data about Do Not Share and Do Not Sell as part of the data stream. To ensure that the data is properly handled in Data 360, reconcile and store it in Unified Individual data model objects (DMOs).

1. Create a custom field in the Individual DMO to store Do Not Share or Do Not Sell request data.
2. Map your Do Not Share or Do Not Share request data to that field.
3. Use reconciliation rules in your Identity Resolution rulesets to determine how the data is processed and stored for Unified Individuals.

## Filter for “Do Not Share” and "Do Not Sell" Requests

Filter out unified individuals who have opted not to have data shared during segmentation.

When setting up the segment, create a direct attribute based on the Unified Individual DMO field in which Do Not Share or Do Not Sell data is stored. Apply this filter to all data about individuals before providing it to third parties.

#### See Also

- [_Salesforce Help_: Reconciliation Rules](https://help.salesforce.com/s/articleView?id=data.c360_a_reconciliation_rules.htm&release=264.0.0&type=5 "A reconciliation rule specifies how to select a single value to save to a unified field that can’t have multiple values, such as an individual’s name, during the identity resolution process. Reconciliation rules are set at the object level and can be overridden by field-specific reconciliation rules. The reconciliation process doesn’t delete or change any source profile data, update your connected source systems, or tell you which source data to use when working with your customers.")
- [_Salesforce Help_: Segmentation Interface](https://help.salesforce.com/s/articleView?id=data.c360_a_segmentation_interface.htm&release=264.0.0&type=5 "After you create a segment, narrow your data based on related or direct attributes on the segment canvas interface. Narrow down a subset of the population from a filtered audience to see who’s included and excluded. Segment exclusion is optional.")