---
schema_version: "1"
id: 08d138db6ece5a9209fca4a751cd2ae2b3ce59ee5eb2ed2680810d0628aa40b5
title: Set Up an External Activation Platform
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/data/264-0-0/c360_a_connect_external_activation_platform.md
canonical_url: https://help.salesforce.com/s/articleView?id=data.c360_a_connect_external_activation_platform.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 1eb91348bde37e6ef676f88afd121db553ebef512a368e43b9d5c71dd2df7351
description: Reach more customers by connecting an external activation platform to Data 360. Install an external activation platform from AppExchange or a packaged URL.
products:
  - Data 360
release: "264"
---
# Set Up an External Activation Platform

Reach more customers by connecting an external activation platform to Data 360. Install an external activation platform from AppExchange or a packaged URL.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: <strong>All Editions</strong> supported by Data 360. See <a href="https://help.salesforce.com/s/articleView?id=data.c360_a_dc_editions.htm&amp;language=en_US" target="_blank">Data 360 edition availability</a>.</td></tr></tbody></table>

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small permission">
        <colgroup>
          <col style="width:50%">
          <col style="width:50%">
        </colgroup>
        <thead class="slds-text-title_caps ">
          <tr class="">
            <th scope="colgroup" class="slds-cell-wrap" colspan="2" style="text-align:left;vertical-align:top;" id="d231920e64">User Permissions Needed</th>
          </tr>
        </thead>
        <tbody>
          <tr class="">
            <td data-label="User Permissions Needed" class="slds-cell-wrap" style="vertical-align:top;" headers="d231920e64 ">To access Data Cloud Setup</td>

            <td class="slds-cell-wrap" style="vertical-align:top;" headers="d231920e64 ">
              <p>System admin profile OR </p>
              <p style="margin-bottom:0;">Data Cloud Architect permission set</p>
            </td>

          </tr>
        </tbody>
      </table>

1. From Setup, select **Data Cloud Setup**.
2. Under External Integrations, select **External Activation Targets**.
3. Select the external activation platform.
    
    ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-data-data_cloud-264-0-0-production-enus/f3569962-3c9b-4f83-9d0c-b6a574e785da/images/icon_note.png)
    
    Note Segment names are included in activations. To exclude segment names in the metadata file sent to the external activation platform, turn off **Include segment name in activations to this platform**.
4. To enable filtering by data privacy requirements, select the privacy type to indicate how your customers are impacted by the California Privacy Rights Act (CPRA).
    
    If your customers aren’t impacted by CPRA (see [California Privacy Protection Agency](https://cppa.ca.gov/)), select **Not Applicable**.
5. For ISV-created JSON-based External Activation platforms, review the ID Type Mapping tab. If the ISV has configured supported IDs, update the ID Type field to map to the corresponding partner-supported identifiers. Mapping ID types normalizes the ID type, ensuring records are activated to the appropriate destination folder when the output is grouped by `PER_USER` (user identifier). The ID Type values are case-sensitive. For example, map Google to GAID, GoogleId, or GId as comma-separated values. 
    
    During activation, the final computation includes both the partner-supported ID type in the left column (for example, Google) and all mapped aliases in the right column (for example, GID, gid, and GAid). In this example, any record in the `ContactPointDigitalId` DMO with a `DigitalIdType` value of Google, GID, gid, or GAid is activated to the corresponding destination.
6. Save your changes.
7. Click **Enable** to use the platform for activations.
    
    You can disable an external activation platform. However, activations associated with a disabled platform won’t be processed.

**Considerations for External Activation Platforms Created by ISV Partners Using JSON**

- After mapping the ID values and including them in the activation definition's Contact Point Digital ID filters, all records with these contact point filtering values are activated to the ISV partner’s S3 bucket when the activation runs.
- If an ISV partner discontinues support for an identifier during a package upgrade, you'll need to update the activations to reflect the changes made by the ISV partner during the upgrade.
- If you have mapped all possible values for the IDs supported by the ISV partner, and no additional contact point digital Id filters are applied, all records in the Contact Point Digital Id DMO linked to the supported identifiers are activated. However, applying filters allows for more control over which records are included in the activation.
- ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-data-data_cloud-264-0-0-production-enus/f3569962-3c9b-4f83-9d0c-b6a574e785da/images/icon_note.png)
    
    Note See [Ingest and Model Digital Identifiers for JSON-based External Activation Targets](https://help.salesforce.com/s/articleView?id=data.c360_a_map_digital_identifiers_activation_toolkit.htm&release=264.0.0&type=5 "Ingest and model your digital identifier data by using the standard ContactPointDigitalId data model object (DMO). Independent Software Vendors (ISV) use the activation toolkit to build activations that query this DMO to resolve digital identities across digital media platforms.") to learn how to model and map digital identifiers to the ContactPointDigitalId DMO to successfully use the activation toolkit for external platforms.

#### See Also

- [_Salesforce Help_: Create an External Activation Target in Data 360](https://help.salesforce.com/s/articleView?id=data.c360_a_create_external_activation_platform_activation_target.htm&language=en_US)
- [_Salesforce Help_: Create an Activation for an External Platform](https://help.salesforce.com/s/articleView?id=data.c360_a_create_external_activation_platform_activations.htm&language=en_US)