---
schema_version: "1"
id: 74391bd954dc33acf3963aa398114c219339ad04c15e703e8b54ce7aca48cadf
title: Troubleshoot Activation Errors
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/data/264-0-0/c360_a_activation_troubleshooting.md
canonical_url: https://help.salesforce.com/s/articleView?id=data.c360_a_activation_troubleshooting.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 37ef0acafbe6d5434489a3e9ded5bb9917bce5bb2bb10a357e68b740bb60d173
description: Get tips for solving common activation errors in Data 360.
products:
  - Data 360
release: "264"
---
# Troubleshoot Activation Errors

Get tips for solving common activation errors in Data 360.

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small ">
      <colgroup>
        <col style="width:50%">
        <col style="width:50%">
      </colgroup>
      <thead class="slds-text-title_caps ">
        <tr class="">
          <th scope="col" class="slds-cell-wrap" style="vertical-align:top;" id="d59778e36">Error</th>
          <th scope="col" class="slds-cell-wrap" style="vertical-align:top;" id="d59778e39">Troubleshooting Suggestions</th>
        </tr>
      </thead>
      <tbody>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Required fields don't have a value</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Complete the required fields</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Invalid email address</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Use an email address with an <kbd>@</kbd> and <kbd>.</kbd></li>

              <li>Use an email address that's fewer than 254 characters</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Invalid date</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Use a date as MM/DD/YYYY or DD/MM/YYYY</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Invalid locale</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Use a locale to define the country of the subscriber. For example: A resident of the
                U.S. who speaks English would receive the en-US locale value</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Invalid phone</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Use a phone number as ###-###-####</li>

              <li>Use a phone number with the correct country code number</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Field not found</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Determine if the field still exists in the data extension. Modify the field mapping if
                the data extension schema changes</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Bucket or directory not found</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Confirm that the bucket name (GCS) or container name (Azure) is present and
                spelled right in the target region.</li>

              <li>Provide a valid and accessible directory path with necessary permissions.</li>

              <li>Ensure that the request parameters in your configuration match the requirements
                of the destination storage account.</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Invalid field count</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>When you import a data extension, make sure the number of fields is correct</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Invalid decimal</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Use a value within the length range. For example: The length is 3 and the value is XXX
                or XX.X</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Connectivity issue at the SFTP server</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Check that the SFTP server is online and has a stable network connection.</li>

              <li>Verify that the server is scaled to handle new connection requests.</li>

              <li>Confirm that your firewall or security rules aren't blocking Salesforce IP
                addresses.</li>

              <li>Retry after some time.</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Connectivity issue with cloud storage service</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Check that the cloud storage service (Google Cloud Storage or Azure Blob
                Storage) is online and has a stable network connection.</li>

              <li>Confirm that your cloud provider's firewall or virtual network (VNet) rules
                aren't blocking Salesforce IP addresses.</li>

              <li>Ensure the GCS or Azure activation target is enabled and connected, and the
                activation definition is active.</li>

              <li>Retry after some time.</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">SFTP permission or protocol issue</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Check that the SFTP username and password/SSH keys are accurate and
                up-to-date.</li>

              <li>Ensure the SFTP user has the necessary permissions for the target directory on
                the SFTP server.</li>

              <li>Confirm that the SFTP server is running a compatible SSH/SFTP protocol
                version.</li>

              <li>Investigate any network interruptions or unstable connections between the
                application and the SFTP server.</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">Authentication or permission issue</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Check that the access key, shared access signature (SAS), or service account
                credentials are accurate and up-to-date.</li>

              <li>Ensure the authenticated user/principal has the necessary write/edit permissions
                for the target container or bucket.</li>

              <li>Confirm that the credentials are valid.</li>

              <li>Investigate if specific IP restrictions on the cloud account are rejecting the
                connection.</li>

            </ul>
          </td>

        </tr>
        <tr class="">
          <td data-label="Error" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e36 ">File or data format issue</td>

          <td data-label="Troubleshooting Suggestions" class="slds-cell-wrap" style="vertical-align:top;" headers="d59778e39 ">
            <ul>
              <li>Ensure that the file isn't modified, moved, or deleted while the activation is
                in progress. Check the activation status via the UI or Connect API.</li>

              <li>Verify that the file compression format (for example, .GZIP) is supported by
                your configuration and the destination.</li>

            </ul>
          </td>

        </tr>
      </tbody>
    </table>

## Activation and Segment Count Differences

Due to various factors, there can be differences between your activation and segment count.

- Segmenting and activating on different objects: To avoid different counts, activate on the same object.
- Data is coming from two or more data streams: Check your data mapping from the DLO and DMO.
    
    If the Individual ID comes from two data streams but has attributes mapped to different fields in the DMO, it can lead to duplicate records.
    
    Segmentation does a distinct count on Individual IDs. If there are duplicate IDs, segmentation counts that ID one time. In activation, if there are multiple records of the same ID and the same values in the attributes, it's deduped.
- Multiple records from activating on Unified data model object (DMO): Activate on a non-Unified DMO or don’t select an attribute with an N:1 relationship.
    
    If you’re activating on a Unified DMO and selecting direct attributes, check the relationship between the Activate on object and the activated DMOs. If any DMOs have an N:1 relationship, there may be multiple records.

#### See Also

- [_Salesforce Help_: Review Publish History of Your Activation](https://help.salesforce.com/s/articleView?id=data.c360_a_activations_publish_history.htm&release=264.0.0&type=5 "Activation record home in Data 360 shows activation outcomes in one place. The activation record home includes activation details, linked activation-triggered flows, and activation history. From this page, you can validate configuration, open related flows, and monitor publish results.")