---
schema_version: "1"
id: 3404af847e2d5b0e3bce056a58d807277e4ef4cc2518e49a2b63b030269fe123
title: Configure Private Sale Promotion
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/commerce/264-0-0/rt_cms_modules_private_sales.md
canonical_url: https://help.salesforce.com/s/articleView?id=commerce.rt_cms_modules_private_sales.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 11d0e8c6f44d0a72c355b26009e71d1f71b47bf02df47f69c80ad687652609f8
description: Create special promotional pricing for a specific segment of customers in Retail Cloud.
products:
  - Commerce
release: "264"
---
# Configure Private Sale Promotion

Create special promotional pricing for a specific segment of customers in Retail Cloud.

There are three steps to applying the private sale pricing:

- - Identifying customers eligible for private sale
    - Applying private-sale pricing
    - Rendering private sale pricing in the shopping cart and checkout pages![The Process to apply private sale pricing](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-commerce-retail-264-0-0-production-enus/17d647fb-8988-49fb-9add-c4f4cc79c9e4/retail/images/rt_cms_modules_private_sales_steps.png)

## Configure Point of Sale CMS for Private Sales

To turn on a Private Sale promotion in the CMS:

1. Go to **Promotions**.
2. Select **Private Sale**.
3. Select **CREATE** to configure a new Private Sale promotion or select **Edit** to edit an existing one.
4. Complete all required fields and select **SAVE**.

In this example, customers that have had an account for at least one year are eligible for a promotion.![An example of private sales elegibility in Point of Sale](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-commerce-retail-264-0-0-production-enus/17d647fb-8988-49fb-9add-c4f4cc79c9e4/retail/images/rt_cms_modules_setup_private_sales.png)

## Customer Segmentation

A customer can currently be identified based on the date of joining the merchant platform.

## Applying Private Sale Pricing

The Private Sale price can currently be applied by using a platform-specific mechanism like Demandware source code.

## Implementation process

To use the Private Sale feature, ‌define each of these items:

- **Eligibility rules**—Set the rules to find customers who can get the Private Sale promotion. For example, customers who have an account created before the promotion can get it.
- **Look-up mechanism**—Define the mechanism for Point of Sale to get the data required to evaluate the eligibility criteria (for example customer profile lookup in SFCC).
- **Promotion application method**—Define the method by which the promotion is applied (for example SFCC “source code” applied using OCAPI).

Reach out to your Salesforce Customer Success Manager for any questions about this feature or to inquire about customizations.