---
schema_version: "1"
id: 2521bc8e685636b6751ade2f6c6386bc091f6682188720071a69abea308d4a6b
title: Enable Markets for B2B Authenticated Buyers
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/commerce/264-0-0/comm_markets_b2bauthbuyers.md
canonical_url: https://help.salesforce.com/s/articleView?id=commerce.comm_markets_b2bauthbuyers.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 0dfc885c55c6059fcd599c32e8533363e620f21c2c3391953fcfce695670d72a
description: With markets enabled, buyers can enjoy a more localized shopping experience. This personalization enhances the buyer experience and facilitates smoother transactions for international B2B buyers. Markets for B2B authenticated buyers is disabled by default. Enable this feature from B2B authenticated user access under store settings.
products:
  - Commerce
  - B2B Commerce
release: "264"
---
# Enable Markets for B2B Authenticated Buyers

With markets enabled, buyers can enjoy a more localized shopping experience. This personalization enhances the buyer experience and facilitates smoother transactions for international B2B buyers. Markets for B2B authenticated buyers is disabled by default. Enable this feature from B2B authenticated user access under store settings.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;"><a href="https://help.salesforce.com/s/articleView?id=commerce.comm_editions.htm&amp;language=en_US" target="_blank">View supported editions</a>.</td></tr></tbody></table>

[Which Salesforce Commerce Product Do I Have?](https://help.salesforce.com/s/articleView?id=commerce.comm_what_product.htm&language=en_US)

The location menu is in the footer on the store, and is available across all store pages. Customers can use this menu at any time to change their location.

![Screenshot of the location menu on the store](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-commerce-comm-264-0-0-production-enus/d863e308-482a-4dfa-8d20-2a94737d394a/comm/images/b2b_comm_localemenu.png)

If markets are not enabled, when buyers change their location on the store, the language and currency that are displayed on the store change accordingly. However, if markets are enabled, when the buyer changes their location, the market associated with the store also changes. Since markets are set up with different products and price books, buyers can see different items in the store, different prices, or even different promotions when they change their location.

![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-commerce-comm-264-0-0-production-enus/d863e308-482a-4dfa-8d20-2a94737d394a/images/icon_note.png)

Note After markets for B2B authenticated buyers are enabled or disabled, if the buyer changes the store locale, and there are items in the cart that haven't been checked out, the cart won't load. To fix this issue, delete all active carts from the **Carts** page after you enable or disable the feature. Your buyers lose their current cart and have to start over in the new locale. To facilitate easier deletion of all carts, consider creating a custom Mass Delete button. For more information, see [Custom Button Example: Mass Delete](https://help.salesforce.com/s/articleView?id=platform.links_useful_custom_buttons_mass_delete.htm&language=en_US).

1. In the navigation sidebar, select a store from the **Store** dropdown.
2. Select **Settings** | **Store**, and then click **Markets**.
3. Enable **B2B authenticated user access**.
    
    ![Screenshot of B2B authenticated user access setting](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-commerce-comm-264-0-0-production-enus/d863e308-482a-4dfa-8d20-2a94737d394a/comm/images/b2b_comm_marketsforb2bauth_enablemarkets.png)

Now when a buyer changes the location on the store, the market associated with the store also changes. You can disable this feature at any time. After you disable this feature, delete all active carts from the **Carts** page.