---
schema_version: "1"
id: 11837b48349f67589bdd6d5f50dc45ed1153c723e4beef0fb04d420ad7dd8e12
title: Create and Manage Marketing Consents
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/commerce/264-0-0/comm_marketing_consents_manage.md
canonical_url: https://help.salesforce.com/s/articleView?id=commerce.comm_marketing_consents_manage.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: f9247eb66a9eed71eb9db617144f9da185f29e29eb9b61f9679b90c69138287e
description: It’s important to build direct connections with B2B customers so you can build brand loyalty. With proper consent management, you can get customers’ email addresses and permission to send them marketing messages.
products:
  - Commerce
  - B2B Commerce
release: "264"
---
# Create and Manage Marketing Consents

It’s important to build direct connections with B2B customers so you can build brand loyalty. With proper consent management, you can get customers’ email addresses and permission to send them marketing messages.

### Required Editions

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small edition"><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;"><a href="https://help.salesforce.com/s/articleView?id=commerce.comm_editions.htm&amp;language=en_US" target="_blank">View supported editions</a>.</td></tr></tbody></table>

[Which Salesforce Commerce Product Do I Have?](https://help.salesforce.com/s/articleView?id=commerce.comm_what_product.htm&language=en_US)

While creating marketing consents, keep these considerations in mind.

- At least one consent is required.
- There's a default limit of five consents.
- The consent name must be unique. Consider adding the store name or other unique identifier.

1. In the navigation sidebar, from the Store dropdown menu, select the store.
2. Click **Settings** | **Messaging**.
3. In the Marketing Consents section, click **New**.
4. Enter a unique name for the consent.
5. Enter consent checkbox text.
    
    After you save the consent, you can’t update this text.
6. (Optional) Enter a consent description.
    
    This text appears under the consent checkbox text on your store.
7. Select the communication channels that this consent supports.
8. Select which store components show this consent to customers.
9. Click **Save**.

#### See Also

- [Manage Marketing Consents for B2B Stores](https://help.salesforce.com/s/articleView?id=commerce.comm_marketing_consents_intro.htm&release=264.0.0&type=5 "Use the Commerce Messaging workspace to create customer consent messages to capture emails and grow your marketing campaigns. Marketing consents for B2B requires the CommerceMessagingAddOn license, which is packaged with Commerce Growth or Advanced editions. You'll need an enhanced CMS workspace and the refreshed Commerce app. It also requires Marketing Cloud and Data 360 and it uses Data 360 credits. Reach out to your account executive to learn more about credit usage. Marketing consents aren’t available for Reorder or Pay Now stores.")
- [_Trailhead_: The Combined Power of Marketing Cloud Next and Agentforce Commerce](https://trailhead.salesforce.com/content/learn/modules/the-combined-power-of-marketing-cloud-and-commerce-cloud)