---
schema_version: "1"
id: 6a10e1b4fd2a0b721b65fe5913d6b6fe824e49985a5fb5906422643363f97809
title: Optimize Your Site URLs for Better SEO
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/commerce/264-0-0/b2c_rn_25_4_optimize_urls.md
canonical_url: https://help.salesforce.com/s/articleView?id=commerce.b2c_rn_25_4_optimize_urls.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 1d5529081e3da22f0b1b2b0ebbd1fe3da87ca8c6a4b3ba89f41d5965047fd422
description: You can now change URL preference values from slash (/) to hyphen (-) and improve the redirection of product and content links.
products:
  - Commerce
  - B2C Commerce
release: "264"
---
# Optimize Your Site URLs for Better SEO

You can now change URL preference values from slash (/) to hyphen (-) and improve the redirection of product and content links.

**How:** In Business Manager, select **Merchant Tools** | **site** | **SEO** | **URL Rules**. Update the settings for Product ID Separator and Content ID Separator to use a hyphen instead of a slash. After you update the settings, the system automatically redirects outdated URLs so they remain accessible and optimized for search engines.