---
schema_version: "1"
id: fefe77084df590eb88b082f35d06a76000ebb6a4ade54fdab6addaec4c69a8f4
title: View A/B Testing for B2C Commerce Results
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/cc/264-0-0/b2c_viewing_ab_test_results.md
canonical_url: https://help.salesforce.com/s/articleView?id=cc.b2c_viewing_ab_test_results.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: a8b9d27abdf5520afe083df8f1d03ce781710d06ff6a354673fdf29a682dc614
description: Run up to three A/B tests at a time in B2C Commerce. Each test can have multiple segments, with multiple user experiences. When you have gathered data from an A/B test, Deploy some or all of experiences for its test groups to the site.
products:
  - Commerce
  - B2C Commerce
release: "264"
---
# View A/B Testing for B2C Commerce Results

Run up to three A/B tests at a time in B2C Commerce. Each test can have multiple segments, with multiple user experiences. When you have gathered data from an A/B test, Deploy some or all of experiences for its test groups to the site.

Typically, you want to deploy the experiences of the winning test group, but sometimes you want to deploy experiences for multiple groups. To deploy these experiences manually, create a campaign or add to an existing one.

1. Click App Launcher ![App Launcher](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-cc-b2c_merchandiser_administrator-264-0-0-production-enus/ea76f372-6cfa-42a6-8e7c-05c6df7abed8/cc/b2c_merchandiser_administrator/images/appLauncher.png), and then select **Merchant Tools** | **Site** | **Online Marketing** | **A/B Tests**.
2. On the A/B testing list page, click the tool icon to the left of a test and select **View Test Results** from the menu.
3. You can also open the A/B test first and then click Test Results. Double-click an A/B test.
4. On the A/B test details page, click the **Test Results** button.
    
    The A/B test Results page opens with the key metric at the top of the list.