---
schema_version: "1"
id: c0e60633b384230a57216001b3deaf56657eaa15deff73864a2bed4e15d9fc1e
title: Traffic Data Subject Areas
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/cc/264-0-0/b2c_traffic_data_subject_areas.md
canonical_url: https://help.salesforce.com/s/articleView?id=cc.b2c_traffic_data_subject_areas.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: a3cc8de12584f8ebd417b617c6f2ef1fb98bea8af3502704536c4798e6a0e234
description: Visits analyze data about the visitors to your B2C Commerce site. For example, review the number of site visits, the visits by device, and visit duration.
products:
  - Commerce
  - B2C Commerce
release: "264"
---
# Traffic Data Subject Areas

Visits analyze data about the visitors to your B2C Commerce site. For example, review the number of site visits, the visits by device, and visit duration.

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small ">
        <colgroup>
          <col style="width:22.22222222222222%">
          <col style="width:77.77777777777779%">
        </colgroup>
        <thead class="slds-text-title_caps ">
          <tr class="">
            <th scope="col" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" id="d218023e38">Attribute (Dimension)</th>
            <th scope="col" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" id="d218023e41">Description</th>
          </tr>
        </thead>
        <tbody>
          <tr class="">
            <td data-label="Attribute (Dimension)" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e38 ">Visit Date</td>

            <td data-label="Description" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e41 ">Timestamp of the controller request</td>

          </tr>
          <tr class="">
            <td data-label="Attribute (Dimension)" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e38 ">Site Name</td>

            <td data-label="Description" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e41 ">Name of the site from where the request originates</td>

          </tr>
          <tr class="">
            <td data-label="Attribute (Dimension)" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e38 ">Device Type</td>

            <td data-label="Description" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e41 ">Device type used to access the site</td>

          </tr>
          <tr class="">
            <td data-label="Attribute (Dimension)" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e38 ">Customer Registration</td>

            <td data-label="Description" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e41 ">
              <p>Site registration status of a customer </p>
              <ul>
                <li><strong>Registered</strong>: Customers who placed an order with a registered account</li>

                <li><strong>Unregistered</strong>: Customers who placed an order without using a registered
                  account</li>

              </ul>
            </td>

          </tr>
          <tr class="">
            <td data-label="Attribute (Dimension)" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e38 ">Local Code</td>

            <td data-label="Description" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e41 ">Site locale code</td>

          </tr>
          <tr class="">
            <td data-label="Attribute (Dimension)" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e38 ">Local Name</td>

            <td data-label="Description" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e41 ">Site locale name</td>

          </tr>
          <tr class="">
            <td data-label="Attribute (Dimension)" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e38 ">Site Search State</td>

            <td data-label="Description" class="slds-cell-wrap" style="text-align:left;vertical-align:top;" headers="d218023e41 ">Site search state</td>

          </tr>
        </tbody>
      </table>

  
| Metric (Measure) | Description | Type |
| --- | --- | --- |
| Visit Count | Number of site visits | Count |
| Visit Converted Count | Number of site visits that placed an order | Count |
| Total Visit Duration | Average duration of a site visit | Units |