---
schema_version: "1"
id: d24e68c81bbd232e5c529b0886478767832274a30d0a3c027b2b338fe5baa455
title: Engagement Events Data Enrichment
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/cc/264-0-0/b2c_data_cloud_engagement_events_data_enrichment.md
canonical_url: https://help.salesforce.com/s/articleView?id=cc.b2c_data_cloud_engagement_events_data_enrichment.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: d7d8b4973e2cdcd5b8259bb0a6f48d5faa4072d7d57bd5db249f45cb401f3ddf
description: All B2C Commerce event families benefit from automatic data enrichment that enhances the basic event data with additional context.
products:
  - Commerce
  - B2C Commerce
release: "264"
---
# Engagement Events Data Enrichment

All B2C Commerce event families benefit from automatic data enrichment that enhances the basic event data with additional context.

## Technical Context Enrichment

These fields are automatically captured and mapped to DMO technical attributes:

   
| Enrichment Data | Source | Mapped DMO Fields | Description |
| --- | --- | --- | --- |
| Browser Information | navigator.userAgent | `BrowserName`, `BrowserVersion​Number` | Automatically detected from user's browser |
| Device Information | navigator.vendor, navigator.platform | `DeviceVendor​Name`, `DeviceModelName` | Device manufacturer and model detection |
| Operating System | navigator.userAgentData | `OSName`, `OSModelName` | OS type and version identification |
| Screen Resolution | window.screen | `ScreenHeight​PixelsQuantity`, `ScreenWidth​PixelsQuantity` | Display dimensions for responsive optimization |
| Geographic Location | IP/Locale detection | `DeviceLocaleId` | Region and language preferences |

## Business Context Enrichment

Business-specific data is automatically added to every event:

   
| Enrichment Data | Source | Mapped DMO Fields | Description |
| --- | --- | --- | --- |
| Site Identification | eCommerce platform | `WebsiteId`, `WebStoreId` | Which site/store processed the event |
| Currency Context | Session data | `CurrencyId` | Active currency for pricing |
| Organization Context | Platform config | `InternalOrganization​Id` | Internal org structure |
| Timestamp Context | Server time | `CreatedDate`, `Engagement​DateTm` | Precise event timing |
| Session Tracking | Session management | Various ID fields | Cross-session behavior linking |

## Identity Resolution Enrichment

Customer journey and interaction context is automatically added to every event:

   
| Enrichment Data | Source | Mapped DMO Fields | Description |
| --- | --- | --- | --- |
| Navigation Context | document.referrer | `ReferrerURL`, `PageURL` | Customer's path through site |
| Page Context | document.title, page metadata | `PageName`, `PageId` | Current page identification |
| Search Context | Search parameters | `SearchQueryText`, `SearchResultId` | Search session details |
| Product Context | Catalog system | `ProductCategory​Name`, product details | Product hierarchy and attributes |
| Personalization Context | AI/ML systems | `Personalization​Id`, recommendation data | Personalized content tracking |