---
schema_version: "1"
id: 49b07a63c6058c1cefd9e7c4d2931bfca00669b3966f46b6055f46e4ad66ef31
title: Analytics for Subscriber Lifecycle Management
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/analytics/264-0-0/bi_template_analytics_slm_introduction.md
canonical_url: https://help.salesforce.com/s/articleView?id=analytics.bi_template_analytics_slm_introduction.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
content_hash: 929e890734e13f85dcb8bc6ce30bace42776dc72ae5d9e374d3ea0e7a64a940a
description: The Analytics for Subscriber Lifecycle Management app provides a detailed view of various subscriber trends that affect revenue, churn, and customer lifetime value. By using the data-driven dashboards, Marketing Managers can quickly track overall subscriber trends, analyze the trends' effects on revenue, and respond with better products and marketing strategies.
products:
  - CRM Analytics
  - Cross Cloud
release: "264"
---
# Analytics for Subscriber Lifecycle Management

The Analytics for Subscriber Lifecycle Management app provides a detailed view of various subscriber trends that affect revenue, churn, and customer lifetime value. By using the data-driven dashboards, Marketing Managers can quickly track overall subscriber trends, analyze the trends' effects on revenue, and respond with better products and marketing strategies.

<table class="slds-table slds-table_bordered slds-max-medium-table_stacked slds-m-bottom_small "><colgroup><col></colgroup><tbody><tr class=""><td class="slds-cell-wrap" style="vertical-align:top;">Available in: Enterprise, Performance, and Unlimited Editions where Media Cloud is enabled</td></tr></tbody></table>

- **[Deploy Analytics for Subscriber Lifecycle Management](https://help.salesforce.com/s/articleView?id=analytics.bi_template_analytics_slm_introduction_deploy.htm&release=264.0.0&type=5)**  
    Before you create an app from the Analytics for Subscriber Lifecycle Management template, deploy Analytics for Subscriber Lifecycle Management in Salesforce.
- **[Use Analytics for Subscriber Lifecycle Management Dashboards](https://help.salesforce.com/s/articleView?id=analytics.bi_template_analytics_subscriberlifecycle_dashboards.htm&release=264.0.0&type=5)**  
    By using the Subscriber Lifecycle Management Analytics dashboards, Marketing Managers can track overall subscriber trends, analyze the trends' effects on revenue, and respond with better products and marketing strategies. Service Agents can view the resolution status of their cases and monitor the improvement of case-resolution KPIs and Customer Lifetime Value (CLTV) over time.