---
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title: Collections of Data in CRM Analytics
collection: admin
version: current
locale: en-us
portal_url: https://docs.salesforce.com/admin/current/en-us/analytics/264-0-0/bi_explorer_data_collections.md
canonical_url: https://help.salesforce.com/s/articleView?id=analytics.bi_explorer_data_collections.htm&release=264.0.0&type=5
source_site: help.salesforce.com
content_type: documentation
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description: CRM Analytics collects and organizes your data in datasets, lenses, dashboard, and apps. These collections, also known as “CRM Analytics assets,” represent levels of data refinement—from raw data that’s uploaded from your source systems to highly curated, packaged views of your data.
products:
  - CRM Analytics
  - Cross Cloud
release: "264"
---
# Collections of Data in CRM Analytics

CRM Analytics collects and organizes your data in datasets, lenses, dashboard, and apps. These collections, also known as “CRM Analytics assets,” represent levels of data refinement—from raw data that’s uploaded from your source systems to highly curated, packaged views of your data.

- A dataset contains a set of source data, specially formatted and optimized for interactive exploration.
- A lens is a particular view into a dataset's data. It’s where you do exploratory analysis and visualization.
- A dashboard is a curated set of charts, metrics, and tables based on the data in one or more lenses.
- An app is a purpose-built set of analytics and answers about a specific area of your business. With apps, you can provide pathways through your data, plus powerful tools for spontaneous, deep explorations. After creating dashboards, lenses, and datasets, organize apps to present dashboards in relevant order, and then share apps with appropriate groups.