--- schema_version: "1" id: 5681d27d584598a1539c92b2d6f47fd7617849b84781cecf9e4c70f74952c6f2 title: Set Up Einstein Generative AI collection: admin version: current locale: en-us portal_url: https://docs.salesforce.com/admin/current/en-us/ai/264-0-0/generative_ai_enable.md canonical_url: https://help.salesforce.com/s/articleView?id=ai.generative_ai_enable.htm&release=264.0.0&type=5 source_site: help.salesforce.com content_type: documentation content_hash: face0972d8164fcdc2a9f7f6db5a61a790c38bcea473c5ecc302cc1ca30e807e description: Set up Einstein generative AI to get access to powerful generative AI features. products: - Agentforce - Cross Cloud release: "264" --- # Set Up Einstein Generative AI Set up Einstein generative AI to get access to powerful generative AI features. ### Required Editions
Available in: Enterprise, Performance, and Unlimited Editions with an Einstein for Sales, Einstein for Platform, Einstein for Service, Einstein 1 Service, or Einstein GPT Service add-on. To purchase add-ons, contact your Salesforce account executive.
![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-ai-generative_ai-264-0-0-production-enus/f8ef6498-d7b2-44e3-9b34-ffd5a850aae9/images/icon_note.png) Note For Tableau users, refer to the instructions in [Turn On Tableau AI for Your Site](https://help.tableau.com/current/online/en-us/setup_tabAI_site_setting.htm). ## Step 1: Verify Data Cloud in Your Org Before turning on Einstein generative AI features, make sure Data Cloud is provisioned and enabled in your org. Data Cloud is required for essential Einstein Generative AI functionality, such as the Trust Layer. System admin: Navigate to **Data Cloud Setup**. If you don’t see this option, refresh your page, or log out and log back in with your admin user credentials. If you still don't see this option, ensure that you're using a required edition. For more support, contact your Salesforce Account Executive (AE). For Data Cloud setup instructions, see [Set Up and Maintain](https://help.salesforce.com/s/articleView?id=data.c360_a_set_up.htm&type=5&language=en_US) in Salesforce Help. ## Step 2: Turn On Einstein Generative AI Turn on Einstein to use generative AI features across Salesforce. After you turn on Einstein, we’ll need a few minutes while we sync Einstein and Data Cloud. This step isn’t needed for new orgs because the Einstein setting is automatically turned on. 1. System admin: From Setup, in the Quick Find box, enter Einstein Setup, and then select **Einstein Setup**. ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-ai-generative_ai-264-0-0-production-enus/f8ef6498-d7b2-44e3-9b34-ffd5a850aae9/images/icon_note.png) Note If you can’t find **Einstein Setup**, ensure that your org meets the prerequisites for any generative AI features you plan to use. For more support, contact your Salesforce Account Executive (AE). 2. Enable **Turn on Einstein**, if it's not already turned on. ## Step 3: Set Up Einstein Trust Build trust in your generative AI. Use the Einstein Trust Layer to personalize data privacy controls that are integrated into the end-user experience. System admin: [Set up Einstein Trust Layer](https://help.salesforce.com/s/articleView?id=ai.generative_ai_trust_setup.htm&release=264.0.0&type=5 "Configure the Einstein Trust Layer to align with your organizational privacy and security policies and requirements.") ## Step 4: Turn On Data Collection for Agentforce and Generative AI Audit and Feedback Store run-time data in Data 360 for Agentforce Session Tracing Einstein generative AI audit and feedback data. You can use that data for monitoring, compliance, analytics, prompt adjustments, and LLM tuning to enhance your Agentforce applications. ![Note](https://sf-zdocs-cdn-prod.zoominsoftware.com/tdta-ai-generative_ai-264-0-0-production-enus/f8ef6498-d7b2-44e3-9b34-ffd5a850aae9/images/icon_note.png) Note Turning on data collection increases your org’s credit consumption rate. Consent assumes that you’ve reviewed and accept any potential cost implications (see [Data Cloud Billable Usage Types](https://help.salesforce.com/s/articleView?id=data.c360_a_data_usage_types.htm&type=5&language=en_US)). 1. System admin: [Set Up Einstein Generative AI Audit and Feedback](https://help.salesforce.com/s/articleView?id=ai.generative_ai_feedback_enable.htm&release=264.0.0&type=5 "To collect Einstein generative AI audit and feedback data, turn it on in Einstein Setup. For orgs with only one dataspace, it’s turned on by default when Agentforce is turned on."). 2. System admin: [Set Up Agentforce Session Tracing](https://help.salesforce.com/s/articleView?id=ai.generative_ai_session_trace_setup.htm&release=264.0.0&type=5 "Turn on Agentforce Session Tracing to collect and store, in Data 360, detailed data about agent sessions. By default, Agentforce Session Tracing is off. For orgs with only one dataspace, it’s turned on by default when Agentforce is turned on.").